Manager, Marketing
Square Enix America
El Segundo, california
The Manager, Marketing plays a crucial role in supporting the development and execution of various campaigns throughout the game lifecycle. This includes assisting in the creation of integrated marketing and PR programs for game launches, contributing to budgeting, and defining key performance indicators to track and optimize campaign performance. They also play a key role in localizing media plans and campaign execution to specific regions and audience segments. They will thrive in a collaborative work environment and display strong communication skills across functional and geographical boundaries. This role will work closely with external agencies and requires seamless project management and multi-tasking in a fast-paced environment. They will work closely with other leaders within the Publishing Team and across various game studios and be willing to travel internationally as needed.
Responsibilities
- Assist and/or lead in the creation and...