Manager of Demand Generation

The Manager of Demand Generation is a growth obsessed marketer with proven skills in developing and executing programs that convert leads in mid-low funnel stages. The right person thinks beyond leads, focusing on engaging and converting the right people at our prospective customer accounts. They are masterful at developing customer journeys and programs that drive consideration and conversion among our potential buyers. In this role, you must strike the right balance of planning and executing, with a relentless drive to constantly test and improve. This person is proactive and has a high level of personal accountability.

What You’ll Do:  

• Execute demand generation programs focusing on converting leads in the funnel using multi-channel execution; channels include ABM, email marketing, organic and paid search, organic and paid social 
• Identify key triggers that enable segmentation through marketing automation and lead...

The Senior Manager of Demand Generation is a growth obsessed marketer with proven skills in developing and executing programs that build pipeline and grow revenue. The right person thinks beyond leads, focusing on attracting, engaging, and converting the right people at our prospective customer accounts. They are masterful at developing customer journeys and programs that drive awareness and consideration among our potential buyers. In this role, you must strike the right balance of strategy and execution, with a relentless drive to constantly test and improve. This person is proactive, and has a high level of personal accountability. They are intrinsically motivated and balance creativity with analytical skills. This role reports directly to the Sr. Director of Demand Generation. 

What You’ll Do:  

• Build demand generation programs focusing on email marketing, marketing automation, A/B testing, and lead nurturing 
• Grow...