Content Marketing Manager

Vasion is looking for a content marketer that exemplifies our core values and wants to be part of our growing team. We are committed to making digital transformation attainable to everyone by building an affordable, integrated SaaS solution that simplifies business processes. Vasion offers a flexible working environment for our 300+ employees worldwide, including at our global headquarters in St. George, Utah, or in one of our other offices in the UK, Germany, and Lehi, Utah.

As a content marketing manager, you will be responsible for coordinating and collaborating with multiple teams to help strategize and plan content marketing efforts. You will also need to write clear, concise, and persuasive copy for marketing collateral, campaigns, ads, blogs, landing pages, and our website. Your focus will be on attracting target audiences in partnership with integrated campaigns and producing collateral for every part of the funnel. Some general technical knowledge is a plus but not required.

Our ideal candidate is a team-spirited, skilled, and engaging writer with an eye for detail. You should have worked collaboratively with graphic designers and campaign managers in the past. Bonus points if you have experience working in a remote/hybrid environment. If this sounds like you, you might be the perfect fit!

Job Responsibilities:

• Write clear, attractive, persuasive copy that matches the brand voice
• Collaborate with designers, campaign managers, developers, product marketing, and other teams for large- and small-scale marketing projects (e.g. email campaigns, landing pages, and feature updates)
• Work with Senior Content Manager to execute content strategy and establish a unified brand
• Help strategize and plan for content updates and gaps
• Produce marketing collateral for integrated campaigns that maps to funnel stages and drives conversions 
• Interpret creative briefs to understand project requirements and make recommendations on appropriate content
• Work with outside resources when needed to ensure all work gets completed within given deadlines
• Edit and proofread copy as needed
• Use SEO principles to maximize copy’s reach
• Help with additional projects as needed

Requirements

• BSc/BA in Marketing, English, History, Journalism, or related field (or equivalent work experience)
• 5+ years of experience as a copywriter, content writer, content marketing manager, or related role 
• Working knowledge of integrated campaigns, online content strategy, conversion strategies, and marketing material creation
• Excellent written, editorial, and proofreading skills
• Experience with SEO

Preferred Qualifications

• Strong research skills
• Excellent time-management and organizational skills
• Creative production experience, pop culture awareness, and a general sense of what’s up in the market
• Knowledge of full-funnel marketing campaigns, online content strategy, SEO, and marketing material creation
• Strong research and distillation skills
• Collaborative mindset yet also the ability to work independently 

Benefits

• Flexible work environment
• Discretionary Vacation bonus
• Flexible paid time off
• Paid parental leave
• Competitive pay
• A full suite of traditional benefits
• Training/Advancement opportunities
• 401k with company-match
• Mental Health Wellness Support
• Financial wellness education
• Company-contributed HSA
• Headquarter perks include gym, pickleball, snacks & drinks, arcade, theater room, monthly All Hands lunch, etc.
• Lehi, Utah office perks include gym access, snacks & drinks, monthly All Hands lunch

Our Core Values:

• Action Owners (Extreme Ownership by Jocko Willink and Leif Babin)
• Truth Seekers (Radical Candor by Kim Scott)
• Relationship Builders (Leadership and Self-deception by The Arbinger Institute)
• Storytellers (Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller)

Our Marketing Team Manifesto

We are a profoundly analytical Marketing org obsessed with customer, brand, and revenue. We are innovative storytellers, strategic partners, passionate about excellence, champions of each other, and our work. We believe in conversations that advance us: bring intelligence, assume goodwill, and employ radical candor. And we’re real fun.

More About Vasion

Visit https://www.vasion.com and https://www.printerlogic.com.

Additional Information

Vasion is an equal opportunity employer. We evaluate qualified applicants without regard to race, age, color, religion, sex, national origin, disability, veteran status, gender identity, sexual orientation, and other legally protected characteristics.