Lead Graphic Designer
W.S. Badger Company
Gilsum, new hampshire
Job Details
Full-time
Full Job Description
We are seeking a talented and passionate Lead Graphic Designer to join our innovative marketing team at Badger. As the Lead Graphic Designer, you will play a pivotal role in creating visually captivating designs that communicate our Brand and resonate with our target audience. If you have a deep understanding of sustainable design principles, a flair for creativity, and a commitment to organic living, we would love to have you on our team.
Essential Responsibilities:
- Creative Direction: Provide artistic direction and guidance, ensuring all visual elements align with our brand's values and aesthetics.
- Visual Design: Create visually stunning designs for a wide range of marketing materials, including packaging, labels, digital assets, print collateral, advertisements, and social media graphics.
- Brand Consistency: Maintain consistency in our brand's visual identity, including color palettes, typography, imagery, and sustainable design elements.
- Collaborative Design: Work closely with the marketing team, copywriters, and other stakeholders to develop designs that effectively convey our brand's messages and meet campaign objectives.
- Sustainable Design Practices: Incorporate sustainable design practices into all design deliverables, minimizing environmental impact and promoting eco-consciousness.
- Quality Control: Conduct meticulous reviews of design deliverables to ensure accuracy, visual coherence, and adherence to project requirements and timelines.
- Trend Awareness: Stay updated on design trends, emerging technologies, and sustainable packaging innovations to infuse fresh and innovative ideas into our brand's visual communication strategies.
- Project Management: Efficiently manage multiple design projects simultaneously, ensuring deadlines are met and deliverables are of the highest quality.
- Team Leadership: Provide mentorship, feedback, and guidance to junior designers, fostering their growth and development in sustainable design practices.
- Continuous Improvement: Proactively seek opportunities to enhance design processes, workflows, and sustainability initiatives within the team and contribute to our brand's mission of promoting organic and sustainable living.
- Other duties, as assigned.
Requirements
- Bachelor's degree in Graphic Design, Visual Communication, or a related field (preferred)
- Demonstrable experience as a graphic designer, showcasing a strong portfolio of sustainable design projects and experience in the CPG organic industry
- Proficiency in industry-standard design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- In-depth knowledge of sustainable design principles, including eco-friendly materials, packaging design, and environmentally conscious practices
- Strong creative thinking and problem-solving skills, with the ability to translate our organic brand's concepts into visually compelling designs
- Excellent attention to detail and the ability to maintain consistency and quality across various design deliverables
- Strong communication and collaboration skills, with the ability to effectively present and explain design concepts to stakeholders
- Ability to thrive in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines
- Leadership skills to provide guidance, mentorship, and feedback to junior designers in sustainable design practices
- Familiarity with current design trends, emerging technologies, and best practices in sustainable graphic design
Physical Requirements:
Employees should be able to perform the essential functions of the job with or without reasonable accommodations
Benefits
- Generous Paid Time off
- Free Organic Daily Lunches
- Volunteer Paid Time Off
- 401k with Employer Match
- Health Care Plan (Medical, Dental & Vision)
- Life Insurance (Basic, Voluntary & AD&D)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
- Wellness Resources
- Employee discount