Game Brand Manager
eChinaCareers.com
Los Angeles, california
We are looking for a Game Brand Manager to join a major gaming company in their office based in Los Angeles, United States. This is a full-time position starting as soon as possible.
Job responsibilities
- Manage the global branding strategy for shooting games and establish a strong global brand identity for the game
- Possess an in-depth understanding of the shooting game genre and player preferences. Utilize product content and insights from players to develop a distinctive brand tone and incorporate it into specific publishing content
- Conduct comprehensive environmental analysis and market research, including evaluating brand markets, monitoring industry trends, and studying competitor dynamics. Provide valuable brand insights for game version packaging, future development plans, and other related tasks
- Devise creative global events that align with the brand tone, promotional goals, and market characteristics. Mobilize domestic...