Digital Marketing Specialist
Motta, LLC
Scottsdale, arizona
The Digital Marketing Specialist will be a critical member of our marketing team, responsible for developing and implementing digital marketing campaigns that are designed to support our business objectives. This role is a key tactical player in enhancing our online presence, increasing website traffic and engagement, and generating leads for both the lending and deposit verticals.
Responsibilities
Manage website updates using Webflow, ensuring content is optimized for SEO and aligned with marketing goals
Participate in implementation of enhancements and upgrades to digital marketing platforms as needed
Use technology and data-driven insights to solve complex marketing challenges, improve operational efficiency, and support strategic decision-making
Lead research and creative brainstorming for marketing campaigns on behalf of clients and prospects
Establish and execute effective customer acquisition strategies...