Social Media Manager

hsdinc is seeking an innovative and dynamic Social Media Manager to join our growing team. In this role, you will be responsible for developing, implementing, and managing social media strategies that align with our brand goals and objectives. You will create engaging content across various platforms to enhance our online presence and build meaningful relationships with our audience. Your expertise in social media analytics will allow you to track performance, gain insights, and adjust strategies accordingly to maximize impact. As a key player in our marketing team, you will collaborate with other departments to synchronize promotional campaigns and ensure that our messaging is consistent across all channels. The ideal candidate will possess a deep understanding of current trends in social media and a passion for storytelling through digital mediums. If you thrive in a fast-paced environment and are looking to make a significant contribution to a forward-thinking company, we encourage you to apply and help us elevate our brand's social media presence to new heights.

Responsibilities

• Develop and execute comprehensive social media strategies to increase brand awareness and engagement.
• Create, curate, and manage published content across various social platforms including Facebook, Twitter, Instagram, and LinkedIn.
• Monitor social media channels for trends, engagement opportunities, and audience sentiment to inform future strategies.
• Analyze social media analytics to track performance and measure the effectiveness of campaigns and posts.
• Collaborate with the marketing team to align social media campaigns with overall business initiatives and deadlines.
• Engage with our audience by responding to comments and messages in a timely manner, fostering community interaction.
• Stay up-to-date with the latest industry trends, social media developments, and best practices to continually improve our approach.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven work experience as a Social Media Manager or similar role.
• Strong understanding of social media platforms, their respective audiences, and their best practices.
• Excellent verbal and written communication skills with a keen eye for detail.
• Experience with social media analytics tools to derive actionable insights.
• Proficiency in using graphic design tools (e.g., Canva, Adobe Creative Suite) for content creation.
• Ability to work independently and collaboratively in a fast-paced environment.