Social Media Content Lead

Aethir is the leading DePIN, Enterprise-grade, AI-focused GPU-as-a-Service provider in the market. Leveraging a highly distributed cloud computing infrastructure allows GPU providers to serve AI and gaming customers at scale.

Aethir aims to serve enterprise AI clients who need the world’s most powerful AI chips at scale, and also to support hundreds of thousands of cloud gaming players with best-in-class experiences around the world. All of this is accomplished with a decentralized architecture, bringing the GPU cloud to the community and making computing accessible for all.

We are on the hunt for a dynamic, creative, and Web3-savvy Social Media Marketing Manager to amplify our presence and mission. The ideal candidate is someone who lives and breathes Web3 and crypto, with a proven track record of leveraging social media to build vibrant communities, engage users, and elevate brand visibility in novel and impactful ways.

Responsibilities

• Craft and implement a comprehensive social media strategy that embodies our Web3 ethos and business objectives, with a focus on engagement, growth, and community cultivation.
• Elevate our brand on various social media channels, including but not limited to Twitter, LinkedIn, Instagram, Facebook, and Web3-centric platforms like Discord and Telegram.
• Produce and curate captivating content that informs, entertains, and connects with our audience, maintaining alignment with Aethir’s brand voice and identity.
• Collaborate closely with product and development teams to ensure seamless promotion of new features and updates, keeping our community informed and excited.
• Stay abreast of Web3 and crypto trends to uncover engagement and content creation opportunities.
• Analyze social media performance metrics to inform and refine strategy, ensuring data-driven decisions and optimizations.
• Actively engage with our community across platforms, driving discussions, responding to inquiries, and nurturing a welcoming and inclusive space.
• Partner with influencers, content creators, and other stakeholders to boost our visibility and impact within the Web3 ecosystem.

Requirements

• Demonstrable experience in social media marketing or community management, with a strong preference for backgrounds in Web3, blockchain, or cryptocurrency.
• In-depth knowledge of Web3 concepts, trends, and communities, coupled with the ability to distill complex ideas into relatable and engaging content.
• Exceptional communication skills, both written and verbal, with a talent for crafting compelling narratives for diverse audiences.
• Proficiency in social media analytics tools, with strong analytical abilities to steer strategic decisions.
• A creative mindset, capable of generating standout ideas for content and campaigns that capture attention in the fast-paced Web3 world.
• Self-driven with the ability to thrive independently, balanced with a collaborative spirit and team-oriented approach.
• A Bachelor’s degree in Marketing, Communications, or related fields is preferred but not mandatory, with emphasis on relevant experience and expertise in the Web3 domain.
• Preference for candidates located in Europe/US.

Benefits

• Hypergrowth Startup Environment
• Fantastic Career Progression Opportunities
• Flexible Working Options
• Work within a Global and Local Team