PR & Digital Communications Intern, GENYOUth

GENYOUth PR & Digital Communications Intern

Highlights

Paid Internship: $18/hour.

Location: U.S. Remote (preference given to candidates on Eastern Time Zone)

Hours: 35 hours/week, M-F

Start Date/Duration: September 2024 through December 2024, with a three-month evaluation and potential to extend on a month-to-month basis.

Requirements: Recent college graduate (Class of 2024) interested in building upon existing experience in social/digital media, public relations, media relations, creative storytelling, and content creation. Interest in or experience with non-profit management, CSR and youth health and wellness would be a plus.

·       Include a resume and note or cover letter regarding why you’re interested in this position.

·       Must be eligible to work in the U.S. without requiring visa sponsorship now or in the future.

 Who We Are

GENYOUth is a national nonprofit organization dedicated ensuring America’s students are well nourished, physically active, and empowered to thrive and be their personal best. We believe that all students are change-agents who deserve the opportunity to identify and lead innovative solutions to positively impact nutrition, physical activity, and student success. Our programs including NFL FLAG-In-School and AdVenture Capital reach 76,000 schools – 69% of all U.S. schools. With our core commitment to End Student Hunger, we collaborate with corporate funders to provide schools nationwide with equipment and resources to help tackle food insecurity among high need students. Through such fundraising efforts as Taste of the NFL, the Super Bowl’s largest philanthropic event, GENYOUth has helped increase access to vital school meals and nutrition for 41 million at-risk students.

While the pandemic may be in the rearview mirror, the school nutrition landscape is nowhere close to normal, with 1 in 8 children continuing to live in food insecurity, including 1 in 5 Black, Hispanic, and Indigenous kids. To foster nutrition security, build school meal equity for all students, and ultimately End Student Hunger, GENYOUth is helping to increase student participation in school meal programs through innovative approaches that engage students, help increase access, and drive participation.

Internship Opportunity:

GENYOUth is offering an experience which allows students to put classroom theory and early career experience into practice in a professional non-profit environment. Our internship will build upon your educational and professional background and provide an opportunity to forge new career experiences while engaging in important youth hunger and physical activity work. GENYOUth is currently seeking to fill the role of PR & Digital Communications Intern with a recent college graduate (Class of 2024) interested in building upon existing experience in social/digital media, public relations, media relations, creative storytelling, and content creation. Interest in and experience with non-profit management, CSR and youth health and wellness would be a plus.

Position Description:

The PR & Digital Communications Intern will work closely with the Vice President, Integrated Communications in a fast-paced environment to help develop and execute external communications strategies to build the GENYOUth brand, attract new brand/corporate partners, and prompt increased social followers and engagement. The intern should have a firm understanding of and interest in key aspects of integrated communications, including:

·       Proficiency managing an organization's social platforms – LinkedIn, Instagram as priorities; Twitter and Facebook secondary, including:

o   Assistance in creating/managing ongoing content calendars.

o   Writing and graphically presenting social content via text, video, and photo images. In particular, and interest in and proficiency in video as it relates to social content and engagement is a plus.

o   An understanding for how to leverage social media functionality like LinkedIn Live and TikTok to build a social presence/following.

o   Proficiency in building social media followings.

o   The ability to use social graphics creative templates like Canva.

o   Daily monitoring/amplifying/sharing of social content.

o   Ability to understand and synthesize social media metrics/analytics.

·       Research and preparation of documents/recommendations to support team’s project work.

·       Earned media story-telling development and placement – from researching editorial contacts, to brainstorming and shaping pitches, to media outreach/follow-through and tracking coverage.

·       Live and virtual event support – ability to travel if needed.

·       Analyze data and edit documents.

·       Compilation of reporting documents, including weekly communications updates and project summaries, in word and power point.

·       Work closely with VP and other members of the team on additional research projects and briefings for GENYOUth’s CEO.

Requirements

Preferred Skills: Effective organizational, research and reporting skills; ability to story-tell and write for different audiences; savvy with the business side of managing social media (including LinkedIn); evidence of networking and media relationship-building skills; digital publishing experience; proficiency in video shooting and editing (via cell phone and tablets); graphic capabilities such as Canva; willing to listen, learn and contribute. Confidence to present/share new ideas and points-of-view to GENYOUth management and team members during weekly staff meetings.

More info:

·       Full time work hours (35 hours/week), Monday – Friday. Location flexible due to remote work scenario yet must align work schedule with eastern or central time zones to mesh easily with GENYOUth team.

·       Reports directly to Vice President, Integrated Communications.

·       Transportation and housing not provided.

·       No medical/dental benefits or paid time off.

For more information, visit:  http://www.genyouthnow.org/

GENYOUth® is an equal opportunity employer and does not discriminate on the basis of race, religion, color, national origin, age, sex, gender, disability, or any other characteristic.

Benefits

Interns are not benefits-eligible.