Mushpeak - eCommerce Marketing Specialist

Welcome to Mushpeak, the powerhouse behind numerous thriving WooCommerce websites, with a special focus on selling supplements, showcased in their latest project.

At Mushpeak, they pride themselves on fostering a friendly and rewarding work environment. If you're a dedicated team player, you'll discover a warm and inviting home here.

Their dynamic team consists of two Dutch owners,  who have curated an impressive portfolio of successful eCommerce ventures. Among these, Mushpeak stands out as their cherished baby startup, and they're on the lookout for exceptional individuals to join their team. Despite Mushpeak being in its early stages, rest assured that their team is committed to nurturing its growth. As they set their sights on conquering the European market and extending their reach to the USA this year, your talents could play a pivotal role in shaping Mushpeak's global success story.

Join Mushpeak, where growth and collaboration are at the heart of what they do. They look forward to welcoming passionate individuals to contribute to their success!

As an E-Commerce Marketing Specialist, the purpose is to improve the online shopping experience and boost sales using smart strategies.

Key responsibilities:

🧾 Data Analysis and Experimentation: They're looking for someone with a keen interest in analysing data to understand customer behaviours and market trends. Your role involves using this data to conduct experiments and take actions that boost sales and enhance the overall customer experience.

📑 Conversion Optimisation: You should have intermediate to advanced skills in Conversion Rate Optimisation (CRO). This means using strategies and tactics to increase the percentage of visitors to a website who take desired actions, such as making a purchase or signing up for a newsletter.

📊 Understanding of CAC/CLV Dynamics: A deep understanding of Customer Acquisition Cost (CAC) and Customer Lifetime Value (CLV) is crucial. You'll need to balance the costs of acquiring new customers with the long-term value they bring. Focus on strategies that increase revenue over time through upselling and cross-selling.

💼 Email Marketing and Marketing Automation: Skills in email marketing and marketing automation are highly valued. You may use platforms like Klaviyo to manage customer data effectively, create targeted email campaigns, and drive sales through personalised communication.

Working Hours ⏰: Full time, from 9 AM to 5 PM Amsterdam, Paris time.

Requirements

To excel in this role, you need to have: 

✅ Previous Experience: 3-5 years of prior experience in a similar role.

✅ Strong Analytical Skills: Ability to interpret data from various analytics platforms to inform decision-making and strategy development.

✅ Experience in Conversion Rate Optimization (CRO): Proven track record in optimising websites, landing pages, and digital campaigns to improve conversion rates.

✅ Knowledge of User Experience (UX) Design: Understanding of UX principles to enhance website usability, leading to better conversion rates.

✅ Proficiency in A/B and Multivariate Testing: Experience in conducting and analysing A/B or multivariate tests to determine the most effective strategies for conversion.

✅ Technical Skills: Familiarity with web development basics, HTML/CSS, and content management systems. Knowledge of tools like Google Analytics, Google Tag Manager, and CRO tools like Optimizely or VWO.

✅ Strategic Planning Ability: Skill in developing and executing comprehensive digital conversion strategies aligned with business objectives.

✅ Project Management Skills: Competency in managing multiple projects, stakeholders, and deadlines effectively.

✅ Education: A degree in Marketing, Business, or a related field can be advantageous.

As the Ideal Candidate, you should be:

✅ Independent: Demonstrate autonomy, capable of working effectively without constant supervision.

✅ Assertive: Speak up confidently and constructively, voicing thoughts, opinions, and suggestions.

✅ Quick and Effective Communicator: Communicate ideas and information swiftly and clearly, being responsive to emails, calls, or messages.

✅ Attentive to Detail: Keen attention to detail in analysing data, implementing strategies, and monitoring results.

✅ Creativity and Innovative: Ability to think creatively in implementing conversion strategies and solving problems.

✅ Proactive: Demonstrate enthusiasm and vigour in your work, bringing a positive and dynamic presence to the team.

✅ Initiative and Self-Motivated: Be self-motivated, taking the initiative to start projects, find solutions, and pursue opportunities for improvement.

✅ Adaptable: Adapt to changing circumstances and challenges, maintaining effectiveness in different environments and tasks.

✅ Resilient: Exhibit resilience in the face of obstacles and setbacks, maintaining focus and determination.

✅ Critical Thinker and Problem-Solver: Think critically and solve problems independently, applying logic and creativity.

✅ Team Collaborator: Collaborate effectively with others when necessary, contributing positively to team dynamics.

✅ Accountable: Take responsibility for actions and decisions, being reliable in fulfilling commitments.

✅ Passionate for Learning: Have a continuous desire to learn and grow professionally, keeping up with industry trends and enhancing skills.

✅ Positive: Maintain a positive outlook, contributing to a constructive and encouraging work environment.

Brownie points for:

✅ Digital Marketing Experience: Background in various aspects of digital marketing, including content strategy, email marketing, social media, and online advertising.

Benefits

What’s in it for you?

• 💰 Competitive Salary: Earn a monthly salary of $3,000-$4,500.*
• 🌟 Potential Bonus: Based on your performance and the company's growth, there's a chance for extra rewards. 
• 🌴 Paid Travel: Enjoy the perk of getting travel expenses covered.
• 🌟 Opportunities for Growth.
• 📈 Salary Increases: Potential for salary growth as you expand your skills and responsibilities.

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

The JobRack team are working with Mushpeak to help them find their new team member. 

The hiring process for this position will include the following steps:

1. Completing the application form on JobRack.
2. Recording a short video introduction of yourself.
3. If shortlisted, completing test tasks.
4. Attending video interviews to discuss your previous experience and the new role in more detail.

The JobRack team has gained a full understanding of the Mushpeak’s needs and will review, filter, screen and test candidates in line with this.

To ensure your application is considered, take the time to carefully read the job description and submit a high-quality application.

We will, of course, provide you with feedback throughout the process.

At the request of Mushpeak applications for this position must be submitted through JobRack and direct contact with the employer is not allowed. If you have any questions, please contact JobRack at: massiel@jobrack.eu

Please note that this position requires 100% commitment and is not suitable for those seeking a side job, freelance work, or part-time employment. It is important to only apply if you intend this to be your primary and only full-time job. Any attempts to work multiple full-time jobs without the knowledge of your employer may result in termination and a ban from applying to other jobs on the JobRack site.

We look forward to receiving your application! 

To make sure you receive updates on your application please add massiel@jobrack.eu to your email address book.  

Got questions about working remotely? Check out JobRack’s FAQ for answers to everything you might want to know. https://jobrack.eu/jobseeker-faq