Head of Growth (Aphone Labs)

APhone is a decentralized cloud phone OS built on Aethir's DeCloud infrastructure that turns any mobile device into a high-end web3 smartphone via web-browser streaming. For consumers, we provide a one-stop web3 mobile experience including a pre-installed dApp store, virtual phone-tied identity, built-in crypto wallet, strong GPU and RAM power, web3-level security, and dApp store-wide token monetization. For our dApp partners, we create a whole new way to market, distribute, and monetize consumer dApps - even allowing Android dApps to be available on iOS devices. Since launching on Solana mainnet in early March 2024, we’ve sold $3.6M in OS subscriptions and have grown to over 35K registered users and 5K DAU.

We are seeking a Head of Growth skilled in employing sophisticated growth frameworks to steer user acquisition, enhance engagement, and drive robust monetization. The ideal candidate will integrate data-driven strategies to optimize our growth model and spearhead market expansion.

Twitter: https://twitter.com/aphonelabs | Telegram: @aphonelabs

Responsibilities

• Strategic Growth Execution: Craft and execute comprehensive growth strategies to expand user base, employing frameworks like the Growth Accounting Framework to evaluate and enhance growth loops, ensuring a sustainable scale.
• Channel and Loop Optimization: Identify and optimize user acquisition channels based on durability and scalability. Apply insights from the Acquisition Loop framework to establish and refine user onboarding and reactivation strategies, ensuring these channels contribute to long-term growth.
• Engagement and Retention Development: Develop engagement loops that improve user interaction and retention, supported by data-driven insights into user behavior and preferences. Utilize Engagement Loop methodologies to continuously refine user experience, enhancing session length and interaction quality.
• Analytical Leadership: Guide cross-functional teams through complex data landscapes to uncover growth opportunities, leveraging metrics such as customer acquisition cost, lifetime value, and engagement rates to inform strategic decisions.
• Innovation and Market Positioning: Stay ahead of market trends to position APhone at the forefront of the web3 mobile sector, aligning growth initiatives with emerging technologies and user expectations.

Requirements

• Native English speaker with proficient to native Mandarin.
• Proven expertise in senior Growth roles within the tech industry with 4+ years of experience in driving product-market growth, especially in blockchain and/or mobile technology sectors.
• Demonstrated ability in applying analytical tools and growth frameworks to real-world scenarios, with a strong understanding of metrics like DAU/MAU ratios, viral coefficients, and engagement loops.
• Strategic vision with a track record of developing and executing growth strategies that have substantially scaled user bases.
• Proficiency in A/B testing, SQL, and web analytics tools, with an ability to interpret vast amounts of data to make informed strategic decisions.
• Excellent communication skills and the capability to lead multidisciplinary teams in a dynamic and fast-paced environment

Benefits

• Flexible remote working in a dynamic and supportive team environment
• Competitive salary and commission package
• Opportunity to work on cutting-edge technology with substantial growth potential