Freelance Social Media Marketing Expert

About Twine

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Our Mission

At Twine, we recognise that companies require a flexible approach to hiring expert freelancers for their most critical projects. Traditional freelance platforms often fall short when it comes to scalability and diversity. That's where we shine. Twine operates as a thriving global freelance network, with diverse experts across various fields, including marketing, engineering, and AI. Our core mission is to empower creators, whether they're businesses or individual freelancers, to thrive in their creative endeavours.

About the Role

Our client, a leading global yeast and fermentation products company is seeking a mid-level social media marketing expert to establish and manage their Instagram presence targeting the Japanese market. This remote position involves developing a comprehensive marketing strategy and overseeing daily operations of the company's Instagram page. The initial project is expected to last more than a week, with potential for ongoing collaboration.

Responsibilities:

• Develop a tailored Instagram marketing strategy for the Japanese market
• Set up and optimize the company's Instagram profile
• Create and curate engaging content that resonates with the Japanese audience
• Implement best practices for hashtags, captions, and posting schedules
• Monitor and respond to comments and direct messages

Requirements

• Proven experience in social media marketing, with a focus on Instagram
• Strong understanding of the Japanese market and cultural nuances
• Fluency in Japanese and English
• Demonstrated ability to create engaging visual content for Instagram