Freelance Copywriter, Blue Corona

About Blue Corona:

Blue Corona is a full-service digital marketing agency helping residential service companies increase their leads and sales, optimize their marketing costs, and differentiate their brands online. Blue Corona was recently named one of Inc. 500 2021 Best Workplaces and Charlotte Business Journal’s Best Places to Work (large companies), is a member of the prestigious Inc. 5000 Hall of Fame, and is a Google Premier Partner.

*Blue Corona is now a remote-first company, which means work outside of an office will be the primary working environment for most employees. Being remote-first also means the locations of our employees are intentional, but flexible. Blue Corona is authorized to do business in many, but not all, states. If you are not located in or able to work from a state where Blue Corona is registered, you will not be eligible for employment. 

*Please note, we are only able to hire those who currently reside in either EST or CST time zones, not including the states of New York, Massachusetts, and Illinois.

Summary of Position:

As a Freelance Copywriter, you’ll have a direct hand in helping our clients get more leads from their website by producing compelling, high-quality SEO content for multiple clients.

Although the type of content you will produce may vary from month to month, it will typically include basic web pages about our clients’ services, informational blog posts, email marketing content, and social media posts. You may occasionally write copy for print pieces and other client assets (< 10%). You will work closely with content strategists on the SEO team for direction on the audience, key messaging, keyword integration, topics/subtopics, etc. for each piece of content you produce.

The goal of our work is to deliver organic leads and generate sales for our clients, so your skills must extend beyond creative writing. You will be evaluated on your ability to create error-free content that attracts search traffic to our clients’ websites and converts visitors into leads.

Assignments are managed on a per piece basis, with the potential to become contract basis for a fixed number of pieces per month in the future.

Position Responsibilities:

• Write compelling, error-free SEO content that satisfies the information needs of target audiences
• Adhere to strict quality standards for all copy produced
• Adapt writing style and “voice” to each client’s brand, industry, audience, and preferences
• Work closely with each account’s content strategist to understand the client’s goals
• Research on industry trends, terminology, and competitive landscape to demonstrate subject-matter expertise in your writing
• Adherence to monthly deadlines that ensures client copy is produced on time and within budget

Requirements

Minimum Requirements:

• Familiarity with search engine optimization (SEO) copywriting and marketing best practices is required
• At least two years of business/technical writing experience, preferably writing web content. Agency experience is highly preferred.
• Strong understanding of how to write effective SEO marketing copy for the web (including compelling CTAs and effective keyword integration.)
• Extreme attention to detail with respect to writing accuracy, grammatical correctness, etc. and no tolerance for errors
• Ability to adapt to different writing styles informed by industry and client-specific strategy
• Exemplary organization and time management skills with the ability to handle multiple projects simultaneously and meet strict deadlines

Benefits

We’ve got you covered:

Blue Corona is proud to offer a variety of benefits to support employees and their families, including:

• Remote-First Environment
• Quarterly Bonus Plans
• Medical, Dental, & Vision Insurance
• Company 401(k) Matching
• Monthly Phone & Data Stipend
• Generous Paid Time Off (PTO) Policy
• Health Savings Account with Employer Contribution
• Casual dress code
• Company-branded swag

About EverService Holdings, LLC:

EverService is a global provider of tech-enabled business solutions for companies of all sizes, helping them to grow and scale with digital marketing, website design & development, scheduling & booking services, 24/7 answering services, inbound & outbound sales, live virtual receptionists, client & patient intake, and IT services. The company focuses on end-to-end solutions specialized for the legal, medical, home services, retail and technology industries integrated with clients’ CRM, EHR and operational systems. EverService goes to market with vertically integrated, industry-leading brands including Alert Communications, Blue Corona, Nexa Receptionists, Mid-State Communications, Client Chat Live, Mainline Telecommunications, Nexa Healthcare, RYNO Strategic Solutions, iLawyer Marketing and Strike Healthcare. For more information, visit EverService at https://everservice.com/

This job description is intended to describe the general nature and level of work being performed by people assigned to this position. It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.