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Director of Business Development

Plum Creek Recovery Ranch

Lockhart, texas


Job Details

Full-time


Full Job Description

Plum Creek Recovery Ranch, located Lockhart, Texas is an adult, gender-responsive, residential addiction treatment center in Central Texas. We are seeking a talented, energetic, and impactful leader to join our team of Directors.

The Business Development Director plays a pivotal role in the development of the Plum Creek Recovery Ranch brand and serves as a mentor to a team of Business Development Liaisons in major Texas metroplexes. This leader responsible for development and implementation of public relations/marketing programs, promotions, and internal/external communications. The DBD will also serve as liaison with the behavioral healthcare/hospital community (physicians and their office staff; community residents, schools, churches and civic groups; area employers; legislators; other health-care and human-service providers; and media) to build a constituency of support for Plum Creek Recovery Ranch and facilitate the organization's ability to meet the public's needs in addition to seeking collaborative opportunities to improve the quality of life of residents within Central Texas and beyond.

Essential Duties:

  • Leads and mentors Business Development Liaisons through coordinated efforts that drive the business goals of Plum Creek Recovery Ranch
  • Relies on professional contact in the behavioral healthcare and hospital care community to build streams of referrals
  • Leads CEU events to promote the vision of PCRR
  • Develops and executes marketing plans and programs to ensure the profit growth and expansion of the organization's products/services.
  • Directs the identification and evaluation of special studies relative to the development of new services and programs.
  • Supports facilities in liaison with external entities that influence organization's services, programs, and facilities.
  • Maintains relationships and secures competitive information on products and services in order to maintain and develop market share.
  • Develops and implements communication strategies, plans, and materials consistent with the organization's marketing image.
  • Consults with members of management in order to maintain a consistent public image.
  • Directs publicity releases consistent with public relations objectives and develops and maintains positive relations with local media.
  • Represents the organization at major public events.
  • Carries out the personnel management activities associated with direct staff supervision, including screening and selection, orientation training and development, performance management, and employee relations functions.
  • Supports the organization's strategic business development efforts, including preparing proposals, RFP's and presentations.
  • Directs the organization's public relations effort.
  • Conducts market research, analysis, and reporting activities relevant to the organization's mission, philosophy, and goals.
  • Performs related duties, as requested.
  • Upholds the Organization's ethics and customer service standards.

Requirements

  • Education and/or Licensure – Degree in English, journalism, marketing or other related discipline, Master’s degree preferred.
  • Experience – 5 years’ experience in community development, public relations/corporate and crisis communications in healthcare marketing and/or community relations required.
  • Behavioral Health experience is strongly preferred.
  • Must be 21 years old or older.

Benefits

Full-time employees are eligible for medical, dental, vision, company paid disability, 401(k) and a generous amount of paid time off.

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