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Product Marketing Manager

Unti Corporation

MONTGOMRY VLG, maryland


Job Details

Full-time


Full Job Description

Unti Corporation is seeking a dynamic and innovative Product Marketing Manager to join our rapidly growing team. In this role, you will be at the forefront of driving our product marketing strategies, ensuring that our offerings resonate with our target audience and stand out in the competitive landscape. You will work closely with cross-functional teams including product development, sales, and customer support to create effective marketing campaigns that highlight our product's unique value propositions. The ideal candidate will possess a strong understanding of market trends and customer needs, enabling them to craft compelling messaging and positioning. As a Product Marketing Manager, you will also engage in extensive market research, analyze competitive products, and lead the launch of new products with a strategic focus. This role presents an exciting opportunity to make a significant impact on our product initiatives, driving awareness and adoption while working in a collaborative and supportive environment. If you are passionate about product marketing and thrive in a fast-paced atmosphere, we invite you to bring your expertise to Unti Corporation and help shape the future of our innovative solutions.


Responsibilities

  • Develop and execute comprehensive product marketing strategies that align with company objectives.
  • Conduct market research to understand customer needs, preferences, and trends in the marketplace.
  • Collaborate with product development teams to ensure marketing strategies are informed by product capabilities.
  • Create and manage product positioning, messaging, and marketing content across various channels.
  • Lead the launch of new products, coordinating with sales and marketing teams to drive awareness and adoption.
  • Analyze competitive products and market dynamics to identify opportunities and threats.
  • Measure and report on the effectiveness of marketing campaigns, making data-driven recommendations for improvement.

Requirements

  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Proven experience in product marketing or related roles, ideally within the technology or manufacturing sectors.
  • Strong understanding of market research methods and ability to translate insights into actionable marketing strategies.
  • Excellent communication skills, both verbal and written, with the ability to create compelling content.
  • Demonstrated experience in managing product launches and cross-functional collaboration.
  • Proficiency in digital marketing tools and analytics platforms.
  • Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Training & Development
  • Work From Home
  • Stock Option Plan

    Salary: $127,000-$143,000 Per year

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