Retention Marketing Manager
Full Funnel Growth
N/A
We are seeking a Retention Marketing Manager who will be responsible for developing Email & SMS campaigns that drive acquisition, retention, personalization, loyalty, and long-term relationships for fast growing brands on Shopify.
Requirements
Responsibilities:
- Own Email & SMS/MMS campaign calendar planning & workflow for eComm clients
- Curate campaign context, content and call-to-actions by putting together briefs for the creative & copy teams to design into.
- Review these Email & SMS designs and provide teams with feedback based on best practices, engagement data and testing responses.
- Responsible for compiling, scheduling & sending all campaigns, flows & transactional emails directly in Klaviyo.
- Collaborate with performance marketing teams including eCommerce, Paid Media, Retail, & B2M to develop CRM strategies that align with client goals. ...