US Marketing Director
boohoo group
Los Angeles, california
Your team
Our dynamic marketing team is the creative powerhouse behind the boohoo brand, driving innovative campaigns and strategies that captivate our global audience. Over the past 12 months, our team has successfully launched multiple high-impact campaigns that have significantly boosted our brand visibility and customer engagement. The team is structured into specialised units focusing on content creation, digital marketing, brand marketing, talent management and social media, all working cohesively to ensure our brand remains at the forefront of the fashion industry.
The role
YAs the Marketing Director for the USA, you will lead the development and execution of the marketing strategy in the US, ensuring it aligns with our global vision. Your goal is to enhance brand equity, drive customer acquisition, engagement, and retention, and achieve key marketing KPIs. Success in this role looks like innovative,...