Marketing Manager

Our team is growing, and we want to add our first in-house Marketing Manager to establish and lead our marketing efforts! Reporting to the CEO, this is a unique opportunity to build the marketing function at Chipply from the ground up. The Marketing Manager will partner with our leadership team to create and execute an impactful, results-oriented marketing strategy to support our continued growth. 

We seek someone who will act as a player and a coach, developing our marketing strategy across all channels. You’ll play a hands-on role and ensure a consistent Chipply brand style across all customer touchpoints.

Responsibilities and Duties:

• Build and execute a comprehensive marketing strategy encompassing traditional/offline and digital channels, including social and email.
• Collaborate closely with other stakeholders to ensure all marketing efforts align with business objectives and deliver measurable results.
• Ensure consistent branding across all marketing materials and customer touchpoints.
• Manage and optimize digital marketing channels, including organic search, paid search, email, organic social, paid social, and more, to drive customer engagement and lead generation.
• Create case studies and other marketing materials to support customer engagement efforts across all customer types.
• Create internal and external communications, including industry publications and press releases.
• Oversee and assist with executing key marketing tasks, such as website management, event material preparation, email campaigns, webinars, print ads, social media, and blog content.
• Proactively monitor marketing performance metrics and adjust strategies as needed.
• Act as a brand ambassador and ensure consistency in messaging and visual identity across all marketing platforms.
• Identify new opportunities for growth and differentiation in a competitive landscape.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3+ years of experience in a marketing role and at least one year of experience managing people, preferably within the SaaS/eCommerce industry.
• Proven track record of developing and executing successful marketing campaigns that drive measurable results.
• Strong knowledge of digital marketing strategies, tools (e.g., HubSpot), and best practices.
• Excellent communication and collaboration skills, with the ability to work across departments and with external partners.
• Experience with marketing analytics tools (e.g., Google Analytics) and the ability to translate data into actionable insights.
• Creative and strategic thinker with a hands-on approach to problem-solving.

Who you are:

• You have a passion for marketing and enjoy both strategy and execution.
• You are highly organized and able to juggle multiple projects simultaneously.
• You thrive in a startup-like environment where you can build something from the ground up.
• You are data-driven and enjoy using metrics to measure success and inform future strategies.
• You are a strong communicator and collaborator, and you enjoy working with cross-functional teams to achieve common goals.
• You have a growth mindset and are always seeking new opportunities for learning and development.