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Marketing Development Specialist - US

Cognigy

Plano, texas


Job Details

Full-time


Full Job Description

About Cognigy:

Cognigy is revolutionizing the customer service industry by providing the most cutting-edge AI workforce on the market. Its award-winning solution empowers businesses to deliver exceptional customer service that is instant, personalized, in any language, and on any channel. Through the perfect combination of Generative and Conversational AI, Cognigy’s AI Agents are shaping the future of customer service, increasing customer satisfaction, and supporting employees in real-time. 

Our skilled #CognigyCrew are the people behind our leading technology and we are now looking for more talented people to join our global team.

Why you’ll love working at Cognigy: Our promise to you

We empower our people to be successful as part of a diverse, passionate and respectful team who are proud to be enabling customer and employee service that is loved by everyone.

We do this by challenging each other to succeed and being enabled to do our best work. Encouraging and supporting growth is at the heart of our success, founded on a culture of mutual respect and trust – always! It’s no wonder that the values that inspire and drive our #CognigyCrew are our 4Ts: Team, Trust, Transparency, Technology.

Your new role: Marketing Development Representative

Location: Plano, TX, United States
Potential Compensation: $55 000 to $60 000 OTE

As a Marketing Development Specialist at Cognigy, you'll support our marketing and sales teams in pipeline generation. As the first line of response, you’ll handle sales and marketing-related queries that are generated via content, webinars, social campaigns, events and website. This is an exciting opportunity for a self-motivated, high-energy "people person” who thrives in a fast-paced environment and is eager to make a significant impact. Build experience towards a rewarding marketing or sales career with valuable experience and training in prospecting, communication, and relationship building.

Responsibilities:

  • Actively reach out to potential customers who are interested in learning more about Conversational AI and AI Agents via email, Linkedin and phone and qualify them, playing a crucial role in helping the marketing team define and target customer fit.
  • Create and execute lead generation campaign concepts for social and email, leveraging Zoominfo and other tools.
  • Attend conferences, roundtables and events with the team, bringing your energy to attract prospects to the booth, generate quality leads, follow up with people you spoke with and help ensure goals are met.
  • Develop and fine-tune effective engagement strategy for pre- and post-follow-up from virtual events and webinars.
  • Collaborate closely with the marketing and sales teams to ensure seamless handover of qualified leads, providing them with comprehensive background information and insights to facilitate the sales process and move prospects through the pipeline.
  • Maintain accurate and up-to-date records of lead interactions and progress using CRM software (Hubspot), tracking key metrics and performance indicators.
  • Stay abreast of industry trends, competitor activities, and best practices in lead generation and sales development, proactively identifying opportunities for process enhancement.

Requirements

About you

  • 1-2 years experience at SaaS/software or technology related industry
  • Bachelor’s degree in marketing communications, media or a related field.
  • Strong interpersonal and communication skills with the ability to build rapport quickly.
  • Self-motivated with a strong work ethic and the ability to thrive in a fast-paced, dynamic environment.
  • Excellent organizational and time management skills with the ability to prioritize tasks effectively.
  • Proficiency in CRM software and Microsoft Office Suite.
  • A persuasive and persistent demeanor, with the ability to handle objections and maintain a positive attitude.
  • This is a full-time, hybrid remote/in-office position with a 5-day (40 hours) workweek. Office hours are typically from (9:00AM - 6:00 PM) from Monday to Friday.

Benefits

Life at Cognigy: What we offer you

We are an ambitious and international tech company with a great culture, and we make sure that everyone feels welcome. Our excellent benefits make us a fantastic place to work - these include:

  • Attractive and performance-orientated salary
  • Group medical, prescription, dental and vision insurance
  • Life, AD&D and short-term disability insurance
  • 401(k)
  • PTO
  • Unique opportunity to help build and shape the company, with little hierarchy
  • Flexible and remote working options
  • Colleague recognition, reward and celebration events
  • Global Employee Assistance Program
  • ClassPass membership, giving you access to a variety of fitness and wellness experiences
  • Ongoing learning and development opportunities, including LinkedIn Learning
  • One paid ‘Giving Back Day' each year, so you can volunteer for a charity or community activity of your choice
  • Subscription to the Calm app for you plus five friends/family members, giving you access to guided meditation, sleep stories, music, masterclasses, and much more

Equal Opportunity Employer Statement: Cognigy does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

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