Digital Marketing Specialist - SEO

Are you a passionate and experienced Digital Marketing Specialist – SEO ready to make your mark? Join our vibrant marketing team where you'll play a crucial role in driving our digital presence forward. You'll spearhead the development and execution of cutting-edge SEO strategies, amplifying our online visibility and driving organic traffic to new heights.

This will be an in-office role in Austin, TX.

Key Responsibilities:

• Dive deep into keyword research and analysis to fuel content optimization and propel us up the organic search rankings.
• Craft and execute innovative SEO strategies that boost our visibility across search engines, employing both on-page and off-page optimization techniques.
• Keep your finger on the pulse of SEO performance metrics—traffic, rankings, conversions—and transform insights into action.
• Collaborate closely with content creators and developers, implementing SEO best practices that elevate our digital footprint.
• Stay ahead of the curve on industry trends and best practices, continuously refining our SEO playbook for maximum impact.
• Engineer website structure, content, and landing pages to deliver peak SEO performance that captivates and converts.
• Partner with our digital marketing team to expertly manage and optimize PPC campaigns, amplifying our reach and impact.

Requirements

Qualifications:

• Proven track record as an SEO Specialist or in a similar role, with a knack for delivering standout SEO strategies.
• Deep expertise in keyword research, SEO copywriting, and optimizing site performance to drive results.
• Proficiency with leading SEO tools such as Google Analytics, SEMrush, and Moz, alongside sharp analytical skills to drive strategic decisions.
• Stellar communication and collaboration skills, enabling seamless teamwork across diverse teams.
• Bachelor’s degree in Marketing, Communications, or a related field is preferred, underscoring your commitment to excellence in the digital marketing arena.