Digital Marketing Specialist
MadLab
Austin, texas
Job Details
Full-time
Full Job Description
NurseRecruiter is seeking an experienced, self-motivated, and driven Digital Marketing Specialist to join our marketing team. As a Digital Marketing Specialist, you will be responsible for designing, implementing, and optimizing our digital marketing campaigns to increase brand awareness, drive user engagement, and generate leads
We are looking for a hard worker with a passion for digital marketing, who can thrive in a fast-paced environment, has a strong work ethic, and is committed to achieving measurable results.
- Develop and implement comprehensive digital marketing strategies, including SEO, SEM, social media, email, content, and affiliate marketing to achieve company goals and objectives.
- Create, manage, and optimize paid advertising campaigns on various platforms such as Google Ads, Facebook, Instagram, LinkedIn, and more.
- Conduct keyword research, competitor analysis, and market research to identify new opportunities for growth.
- Optimize website and landing pages for search engine performance, user experience, and conversion rate.
- Design and execute A/B testing to continuously improve campaign performance and return on investment (ROI).
- Create and curate engaging content for social media platforms, email marketing, and blog posts.
- Analyze and report on the performance of digital marketing campaigns using Google Analytics, Facebook Insights, and other analytics tools.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure our strategies are cutting-edge and effective.
- Collaborate with cross-functional teams, including creative, development, and sales teams, to achieve marketing objectives.
- Continuously develop your own digital marketing skills and knowledge to maintain a competitive edge and contribute to the team's overall success.
Requirements
Requirements:
- 3+ years of proven experience in digital marketing, with a strong focus on SEO, SEM, social media, and content marketing.
- Demonstrated ability to be self-motivated, driven, and hardworking, with a commitment to achieving results.
- Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other digital marketing tools.
- Excellent verbal and written communication skills, with the ability to create engaging content and communicate effectively with team members.
- Strong analytical skills and data-driven thinking, with the ability to draw insights from campaign performance and make data-informed decisions.
- Excellent time management and organizational skills, with the ability to manage multiple projects and deadlines simultaneously.
- A passion for digital marketing and staying up-to-date with industry trends, tools, and best practices.
Benefits
NurseRecruiter offers a starting salary of $65,000 with plenty of opportunity for professional growth. If you are a self-motivated, driven, and hardworking individual who is passionate about digital marketing and looking for a challenging and rewarding career, we encourage you to apply.