Email Marketing Account Coordinator

The Email Marketing Account Coordinator is responsible for the day-to-day execution of all campaigns and automations. This includes communicating with internal team and clients to ensure deliverables are complete, campaigns are on schedule, fully QA’ed and scheduled and sent without error.

This role reports to the Senior Email Marketing Manager to marry client logistics with strategy. A superb attention to detail and ability to communicate ideas to stakeholders is essential for success, and if these skills are displayed, this role can expect to advance within the next 12 months.

KEY RESPONSIBILITIES

• Provide account support for key clients (including agenda prep, follow-ups, checking in on deliverables, and day to day communication)
• Coordinate the execution of campaigns for agency clients (Keep calendars up to date, make sure assets are received on time, ensure proper QA is completed, schedule and send all campaigns free of errors)
• Campaign setup and light html in Klaviyo. Conduct testing in Litmus.
• Complete all metrics reporting and analysis including: weekly and monthly reports, weekly analysis updates to internal team with strategy recommendations, metrics to support quarterly + annual planning
• Work with manager to incorporate metrics findings into strategy
• Conduct regular list cleaning + updates (imports, etc) - quarterly
• Attend internal team meetings and key client meetings
• Incorporate landing pages, forms, pop-ups, triggers and more into lifecycle marketing.
• Website updates for clients to align with marketing initiatives.
• Ensure succcessful delivery of all campaigns (this includes occasional weekend work to check that campaigns go out as scheduled)
• Work with email marketing manager to develop email strategy presentations for new and existing clients
• Keep apprised of industry trends impacting email marketing and communications and share best practices with internal teams.
• Research topics like best subject lines, deliverability practices, design trends, etc
• Measure and analyze key performance indicators, ensuring email campaigns are impactful, delivered on time, accurately tracked, and continually improved upon.

Requirements

YOUR SKILLS, ATTITUDE, AND EXPERIENCE:

• At least two years of experience managing email marketing campaigns (ideally for retail brands) on Klaviyo or similar platform.
• You have experience working with HTML, CSS, Google Analytics, Shopify and Klaviyo
• Metric-driven critical thinker with keen problem-solving skills and ability to maintain deadlines
• You are deadline and process oriented, you love figuring out the most efficient way to complete a task.
• You have exceptional communication skills, whether in writing, in person, or over the phone, and you have a talent for getting what you need from people.
• Occasionally frighten people with your attention to detail and organizational abilities. You have strong task management skills, including demonstrated ability to manage many details & execute with little supervision.
• You enjoy ensuring that all the tiny details and tasks that are crucial to smooth workflows are taken care of and well executed.
• You value transparency, experimentation, and growth, and continually seek to evolve both personally and in your work life.
• Are incredibly resourceful and have an aptitude for solving problems autonomously, while having the awareness to know when you need help.

At 624 our clients view us as a trusted and valuable partner – as committed as they are to driving results. We are personable and approachable, and we display our marketing expertise in a down-to-earth way (no marketing speak here).

Successful team members at 624 thrive in the fast-paced nature of our work, feel excited to be creative, take initiative and empowered to proactively problem solve. Our work and culture is open and evolving, and those that find the most success at 624 possess a sense of personal accountability and self-drive, while at the same time feeling excited by the flexibility and innovation inherent in our structures.

624 team members demonstrate:

• A strong sense of personal accountability + self-drive
• Attention to detail
• Proactivity
• Curiosity (especially about people and marketing)
• Flexibility and adaptability
• Enthusiasm
• High standards
• Exceptional listening skills
• Teamwork
• Creativity
• Humor

CORE VALUES:

RELATIONSHIPS. They’re at the core of everything we do. We’re professionals, but we’re people first. We prioritize the human touch - with our clients, employees, partners and our clients’ customers.

COLLABORATION. We believe that successful collaboration (with our team, clients and partners) is the key to creating strong and lasting partnerships. This means listening to everyone’s unique point of view and respecting the expertise of everyone at the table.

EXPERTISE. We push ourselves to learn new skills, gain new insights, and remain true experts in our field, always striving to be one step ahead for the benefit of our clients.

WHOLE BRAIN MARKETING. We believe in the power of combining creativity with data to deliver excellent work.

AGILITY. We know that in the world of retail and digital marketing, responsiveness and agility are key to delivering results. We pride ourselves on our dedication to hitting our clients’ goals, adjusting to real-time performance data as required.

INTEGRITY. We do what we say we are going to do, and we always meet our deadlines.

PASSION. We’re passionate about consumer brands and their impact on culture. We have a relentless curiosity about the WHY behind purchase decisions.

GROWTH. We nurture a workplace environment where our team members can grow their skills with guidance and support, with many opportunities for professional development.

Benefits

• Health Insurance Coverage
• 401k match
• BYO Device policy
• Opportunities for training and advancement, dedicated professional development meeting each month
• 7 days paid time off
• Paid holidays
• Summer Fridays
• Quiet week (last week of year)
• Flexible work schedule

AFTER 1 YEAR

• Eligible for annual performance and profit sharing bonus
• Unlimited time off
• Eligible for extended remote work