Amazon Digital Brand Marketing Manager (CPG)

Join a trailblazer in the CPG industry, where innovation meets quality. We're on the hunt for a dynamic and visionary Amazon Digital Brand Marketing Specialist to catapult our client's brand to new heights on Amazon. If you're passionate about digital marketing, love analyzing data, and have a knack for creative storytelling, this is your chance to shine!

Key Responsibilities:

• Amazon Strategy Development: Craft and execute groundbreaking marketing strategies to dominate Amazon's marketplace.
• Product Listing Optimization: Transform product listings with compelling titles, descriptions, images, and keywords to captivate customers and boost sales.
• Advertising Campaigns: Mastermind and manage Amazon PPC campaigns, utilizing cutting-edge techniques in keyword research, bid management, and performance analysis.
• Content Creation: Create irresistible content that tells our brand story and resonates with our audience.
• Data Analysis and Reporting: Dive deep into sales performance, advertising metrics, and market trends, delivering insights that drive action.
• Customer Engagement: Engage with customers, turning feedback into opportunities for improvement and maintaining stellar satisfaction levels.
• Cross-Functional Collaboration: Synergize with sales, product development, and creative teams to align marketing efforts with broader business goals.
• Agency Management: Lead and coordinate with external agencies to amplify marketing initiatives.
• Budget Management: Develop, manage, and optimize marketing budgets, ensuring every dollar drives maximum impact.
• Analytics and Reporting: Analyze key metrics and generate detailed reports to measure the success of marketing strategies and campaigns.

Requirements

• Qualifications:
• Education: Bachelor’s degree in Marketing, Business, or a related field.
• Experience: Proven track record in digital marketing with a specific focus on Amazon. Experience in the CPG industry is a must.
• Expertise: Deep understanding of Amazon Seller Central, advertising platforms, and inventory management systems.
• Skills: Exceptional analytical, problem-solving, and communication skills. Ability to juggle multiple priorities in a fast-paced environment.
• Technical Proficiency: Proficiency in digital marketing tools and platforms like Google Analytics and Amazon Advertising Console.

Why Join: Be part of a vibrant team where your ideas and contributions will directly impact our brand’s success on Amazon. Experience a culture that fosters innovation, growth, and lots of fun! They offer a dynamic work environment, endless learning opportunities, and the chance to be at the forefront of digital brand marketing.