SEO Specialist

• Editing and optimizing content to improve a client's content ranking in search engines
• Have a keen eye for detail and possess excellent SEO and content trends knowledge
• Publishing new content and improving existing content
• Creating keyword-targeted copy to optimize content for specific key phrases
• Using digital tools to identify search trends and key phrases
• Publishing and enhancing landing pages in WordPress
• Creating custom graphics and enhancing images for landing pages and blogs
• Posting and optimizing blogs for targeted phrases.
• Work with an established service client managing their local listings and demonstrating an advanced understanding of Local SEO.
• Create local strategies with the client using their Google My Business API to maintain accurate location data
• Identifying critical client/account issues and escalating them to appropriate executives in a timely manner
• Using SEO principles to maximize copy’s reach (internal linking, metadata optimization)
• Interpreting copywriting briefs to understand project requirements
• Collaborating with Account Managers and Project Managers on client campaigns
• Maintaining editorial calendars
• Editing content to improve optimization
• Ensuring that SEO and SMO strategies are effectively implemented
• Marking up sites and content with JSON schema
• Expected to retain existing business, while pursuing profitable growth opportunities for assigned client account, both in SEO investments and cross-channel upsells 
• Optimizing permalink structures to improve URL clarity and SEO performance.
• Implementing and managing 301 redirects to preserve rankings and link equity.
• Auditing and resolving 404 errors to improve user experience and maintain search engine trust.
• Configuring robots.txt and XML sitemaps to enhance crawlability and indexing.

Requirements

• Editing and optimizing content to improve a client's content ranking in search engines
• Have a keen eye for detail and possess excellent SEO and content trends knowledge
• Publishing new content and improving existing content
• Creating keyword-targeted copy to optimize content for specific key phrases
• Using digital tools to identify search trends and key phrases
• Publishing and enhancing landing pages in WordPress
• Creating custom graphics and enhancing images for landing pages and blogs
• Posting and optimizing blogs for targeted phrases.
• Work with an established service client managing their local listings and demonstrating an advanced understanding of Local SEO.
• Create local strategies with the client using their Google My Business API to maintain accurate location data
• Identifying critical client/account issues and escalating them to appropriate executives in a timely manner
• Using SEO principles to maximize copy’s reach (internal linking, metadata optimization)
• Interpreting copywriting briefs to understand project requirements
• Collaborating with Account Managers and Project Managers on client campaigns
• Maintaining editorial calendars
• Editing content to improve optimization
• Ensuring that SEO and SMO strategies are effectively implemented
• Marking up sites and content with JSON schema
• Expected to retain existing business, while pursuing profitable growth opportunities for assigned client account, both in SEO investments and cross-channel upsells 
• Optimizing permalink structures to improve URL clarity and SEO performance.
• Implementing and managing 301 redirects to preserve rankings and link equity.
• Auditing and resolving 404 errors to improve user experience and maintain search engine trust.
• Configuring robots.txt and XML sitemaps to enhance crawlability and indexing.

Benefits

• Editing and optimizing content to improve a client's content ranking in search engines
• Have a keen eye for detail and possess excellent SEO and content trends knowledge
• Publishing new content and improving existing content
• Creating keyword-targeted copy to optimize content for specific key phrases
• Using digital tools to identify search trends and key phrases
• Publishing and enhancing landing pages in WordPress
• Creating custom graphics and enhancing images for landing pages and blogs
• Posting and optimizing blogs for targeted phrases.
• Work with an established service client managing their local listings and demonstrating an advanced understanding of Local SEO.
• Create local strategies with the client using their Google My Business API to maintain accurate location data
• Identifying critical client/account issues and escalating them to appropriate executives in a timely manner
• Using SEO principles to maximize copy’s reach (internal linking, metadata optimization)
• Interpreting copywriting briefs to understand project requirements
• Collaborating with Account Managers and Project Managers on client campaigns
• Maintaining editorial calendars
• Editing content to improve optimization
• Ensuring that SEO and SMO strategies are effectively implemented
• Marking up sites and content with JSON schema
• Expected to retain existing business, while pursuing profitable growth opportunities for assigned client account, both in SEO investments and cross-channel upsells 
• Optimizing permalink structures to improve URL clarity and SEO performance.
• Implementing and managing 301 redirects to preserve rankings and link equity.
• Auditing and resolving 404 errors to improve user experience and maintain search engine trust.
• Configuring robots.txt and XML sitemaps to enhance crawlability and indexing.