Video Content Producer & Editor (Digital Ads)
Runna
Boston, massachusetts
Job Details
Full-time
Full Job Description
We're putting together a talented team to build the #1 training platform for Runners
We help everyday runners become outstanding by providing world-class training, coaching and community for everyone, whether you're improving your 5k time or training for your first marathon. To date we have built iOS, Android and Apple watch apps that help people achieve their goals by coaching them through the full journey and syncing to their favourite fitness devices.
We’re growing extremely fast and in November 2023 closed a new $6.5M funding round led by JamJar with participation from Eka Ventures, Venrex and Creator Ventures. We want to grow as fast as we can into the future and are looking for individuals who will help us get there. For more about our background and growth check out our Careers Page!
We’re now looking ahead to the future and the people who want to help us build and scale Runna. Our aim is to reach millions of subscribers in the next 5 years and be the go-to training platform for any runner. Now is a magical time to join, we're still small, and everyone makes a foundational difference.
Who we’re looking for
We’re seeking a bold, creative thinker to drive content creation for digital ads in the US - a key growth market for Runna. As a self-starter with fresh, attention-grabbing ideas, you’ll take ownership of campaigns to amplify Runna’s presence in the US, bringing an innovative mindset, thinking outside the box, and cutting through the noise in this exciting market.
This role will be based in the US, ideally in Boston. As the first creative hire in our US office, you'll play a key role in helping people discover Runna in this market. You'll work closely with the UK-based Performance Marketing Lead and Creative Manager, and be supported by our General Manager in Boston. We’re looking for someone proactive who can thrive in the US office while collaborating with a supportive team in the UK.
What you'll be doing
This role is focused on creating digital ads that drive action - specifically getting users to download the Runna app in the US. Reporting to the Performance Marketing Lead (UK), you'll create engaging, culturally relevant content for paid ads on Meta, Google, and TikTok to support Runna's growth in the US. Working closely with the Creative Manager, you'll help develop campaigns that resonate with US audiences and bring our brand to life in this key market.
- Video Content Creation – From concept to production, you’ll create thumb-stopping videos that cut through the noise on Meta, Google, TikTok and Youtube.
- Campaign Ideation – Generate creative ideas for digital ads, both strategic and timely, in response to current trends or new product features.
- UGC Collation – Work with Runna ambassadors to create standout content for digital ads.
- Photography – Shoot and edit photos to build a content library for ads and Runna communications.
- Creative Asset Review – Support the Creative Manager in reviewing content from external agencies to ensure it aligns with Runna’s brand.
- Event Content – Attend events and capture content for use across all channels (and generally getting involved in startup bits and bobs!)
Please note: this role does not include the management or production of content for organic social media channels.
Requirements
We’re Looking for Someone Who Loves…
Fearlessly Innovating and Taking Risks: You’re not afraid to propose bold, new ideas—even if they don’t all work out. You embrace creative velocity, testing and refining fresh ideas based on performance.
Bringing Visual Ideas to Life: You’re passionate about creating stunning visuals, whether through photography, graphic design, or video. You know how to capture the essence of a brand in every piece of content you create.
Designing for Impact: You understand how design drives performance. You’re skilled at creating videos that not only look great but also convert, optimizing for platforms like Instagram, TikTok, and Google Ads.
Collaborating with Creators and Ambassadors: You love working with brand ambassadors and influencers to gather user-generated content (UGC) that feels authentic, guiding them to create content that aligns with the brand while maintaining their voice.
Working in a Fast-Paced Environment: You thrive in a startup environment where speed and adaptability are key. You’re comfortable juggling multiple projects and executing with precision, delivering high-quality work under tight timelines.
Contributing to a Mission-Driven Brand: You’re eager to contribute to a brand helping people improve their lives through running. You understand how to create content that inspires and engages a fitness-focused audience.
What experience we’re looking for
If you don’t quite meet all of the below skills, we’d still love to hear from you as we might be able to tweak the role slightly or offer you a position better suited for you. You can apply directly below or contact us if you’re still unsure.
Key Skills:
- 1.5+ years of experience in video content creation with a strong focus on shooting or editing video for digital platforms. Experience with Meta, TikTok or Youtube is preferred.
About you:
- You know the US market inside out, and can create content that resonates locally.
- Experience with PremierPro/ AfterEffects/ InShot/ CapCut or similar.
- You can confidently shoot and edit high-quality videos for digital ads within brand guidelines.
- You have a strong portfolio of compelling visuals that cut through noise.
- You’re comfortable creating both short-form and long-form video content.
- Experience in generating ideas for timely, strategic video campaigns.
- You work quickly and can execute multiple briefs simultaneously.
- You have some experience in Graphic Design or are keen to develop this skill
- You’re either based in Boston (or willing to work in person 2+ days a week).
Bonus Points if:
- You’ve worked with Figma or a similar tool before.
- You love running and are passionate about our mission to make running training effective, easy, and enjoyable for everyone.
Interview process
Our aim is to keep the interview process as straightforward and enjoyable as possible. Once you’ve applied via Workable and submitted your portfolio, the process will consist of the following stages:
- Introductory chat with Calum, Creative Manager (25 minutes video call)
- Take Home Task & interview (50 minutes virtual interview with Calum and Laura, Performance Marketing Lead)
- Meet the team (40 minutes virtual interview with Miranda, Head of Growth and Dom, CEO)
- Boston Office Visit for an in-person chat with Lou, General Manager (USA).
Once the process is finished, we promise to let you know our decision as soon as possible.
Please let us know if there’s anything we can do to better accommodate you throughout the interview process - this can be from scheduling interviews around childcare commitments to accessibility requirements. We want you to show your best self in the process ❤️
Benefits
Benefits and options
We offer a salary of $65,000 - $75,000 (depending on experience), plus substantial equity in the form of Runna stock options.
We'll be growing our package of benefits over time. We currently offer:
- Flexible working (we typically work 2-3 days in our office in Harvard Square)
- Salary reviews every 6 months or whenever we raise more investment
- 22 days of holiday plus bank holidays
- Time to go running (we run as a team every Tuesday and you’ll have time to do a Runna workout for an hour every week during work time)
- A workplace pension scheme
- A brand new Macbook, a running watch of your choice, and anything else you need to do your best work
- Enhanced family care policy (3 months fully paid leave when a new Runna joins the family, fertility support & other benefits)
- 401k - Available to add team members from 3 Months of Service. 100% up to 1%, 50% of next 5% (6% for 3.5%). Pretax and Roth Contributions Allowed. Immediate vesting.
- Healthcare 100% Company Paid cover for team members (zero excess) with the ****option to add on any dependents at your discretion.
Still have questions? Check out our Careers Page and FAQ.