Visual Communications Specialist

Enjoy being behind the camera and getting up close to heavy duty machinery? As the Visual Communications Specialist, you’ll be working within a small team to help develop professional-quality photos and videos for use inside and outside Geoprobe®. Join our engineers out in the field and photograph our latest machine in action, head into our service shop to film a maintenance tutorial for our customers, or set up the sound system for company events. 

A successful Visual Communications Specialist possesses a thorough knowledge of digital photography/videography techniques, the ability to see things through customers’ eyes, strong interpersonal communication and time management skills, and an appreciation of a manufacturing environment.  

Responsibilities

• Developing and producing engaging visual content on a regular basis for website, social media, print etc.  

• Photographing machines, tools, and people and editing photos to use in marketing  

• Capturing footage and editing compelling videos to share a story, showcase product benefits, or explain processes  

• Outlining / drafting video scripts  

• Proofing own work for content accuracy and design consistency before formal review  

• Organizing and planning video and photo shoots 

• Scouting out Salina area for potential film sites 

• Encouraging participation from multiple departments as needed   

• Understanding our company culture, the industries we serve, and our customers 

• Staying up-to-date on company products  

• Building strong relationships across the company 

• Sharing insight with colleagues when recognizing opportunities for improvement 

• Remain up to date on emerging marketing trends, techniques, and equipment to make recommendations for changes in methods or materials  
   
  

Requirements

• BA/BS degree (or equivalent professional experience) in marketing, communications, journalism, photography/videography, or related field and 3+ years of marketing and/or communications experience in a professional setting 

• Superb skills in photography/videography, both in capturing and editing material 

• Proficiency in the Adobe Creative Suite, particularly Premiere and Photoshop; experience in Lightroom and After Effects is preferred 

• Solid writing and copyediting skills, primarily for voiceover scripts and onscreen text 

• Mechanical aptitude and confidence around large, heavy equipment 

• Ability to multitask on multiple projects and adapt workflow to changing priorities  

• Time management skills whether working independently or within a team, providing consistent, accurate follow through  

• Strong interpersonal communication and comfortable collaborating with a diverse group of people both inside and outside department 

• Capacity to work independently and in collaboration with others on photo/video shoots 

• Certified drone pilot or willing to obtain license upon hire 

Bonus 

• Capable of short-form animations and/or modelling in SolidWorks 

• Drone video/photography experience and a remote pilot certificate  

• Experience with video promotion on YouTube / other social media platforms 

• Well-versed in practical and appropriate applications of AI tools in content creation 

Benefits

• 401(k)
• Health Insurance
• Vacation
• Sick Leave
• Profit Sharing