Senior Strategist

Ragtag bunch of hooligans seeks a smart Senior Strategist who is good with humans in life and in marketing.

About the job:

We believe there exists a type of human being who just gets people and what motivates them. That person calls themselves a strategist. The Senior Strategist is highly curious, collaborative and a strong digital/social leader who has a passion for discovering new ways to plan and execute innovative campaigns.

The Senior Strategist provides consumer insights and strategy development across many brands and projects simultaneously and meets business/brand goals. They know how to bring ideas to life, how to build trust with clients, how to talk to people/win them over and how to distill complex information so it’s easily understood.

The SRW Senior Strategist partners with internal teams across creative, public relations, influencer marketing, media and client services. They have a strong understanding of paid media and create digital-first marketing plans from soup to nuts, including digital media recommendations, budget recommendations, and KPIs to hold all strategy work accountable. They are always ready to create and present POVs that clearly demonstrate strategic thinking, generate enthusiasm for the work, and position the agency as a creative thought leader in the healthy food and better-for-you space.

Requirements

About You:

• You are a self-starter and skilled multi-tasker
• You possess an unrivaled proactiveness and hustle
• You’re a skilled communicator, both verbally and in writing
• You are experienced in managing and navigating relationships, assignments and day-to-day challenges in a fast-paced environment
• You have proven experience in strategic planning and mentoring/coaching junior strategists
• You are highly curious about consumer behavior, insights and trends, and can inspire creatives through compelling, yet concise, creative briefs
• You are a Social Media black belt - expert user of organic social media AND social ad platforms including Facebook, Instagram, TikTok and Pinterest. You know how each platform’s content and ads should differ to adhere to best practices for each.
• You have a comprehensive understanding of digital technology and terminology (has managed SEO audits, website builds, etc.)
• You have working knowledge of goals and tactics for display, search and programmatic media
• You stay current on the latest technology, functionality and integrations to serve as a go-to resource for the client and internal team, alike
• You identify new strategies and business opportunities for existing clients and new business pitches

Additional Qualifications:

Even if you do not meet 100% of the qualifications, but feel you have something unique to contribute to SRW, please apply! Tell us why you'd be a great addition in your cover letter.

• A degree in journalism, marketing, communications, English or related fields
• 5+ years agency and/or client-side marketing experience; paid media experience highly desired
• Digital marketing strategy experience in a client-facing role required
• CPG experience preferred
• Demonstrated writing skills are a bonus

Senior Strategist salary ranges from $80,000 to $95,000 based on relevant work experience.

Benefits

About SRW:

A ragtag bunch of hooligans who just might be onto something, we quit agency life to help a broad range of clients do the same. We specialize in building and growing communities through content - specializing in the healthy food industry. We create and deliver these campaigns from concept to distribution, and earn consumer and media attention for our clients by creating useful experiences for their specific audiences.

Our culture doesn’t come from a book, it’s intrinsic to who we are. We believe people are more than one thing and we abhor the phrase “that’s not my job.” We are compassionate and fun to work with. We are adaptable. We ask (lots of) questions and listen to the answers. We do good work with and for good people. We work hard and have fun.

SRW, a C.A. Fortune company, offers equal opportunities for employment and advancement to all applicants and employees. Employment decisions are based on the principles of equal opportunity, individual qualifications, and merit. We believe the best creative ideas and results come from diverse perspectives that share a purpose. Why? Because, it reflects our values and makes good business sense. And we care: about each other, the work, and the world around us.

Learn more about us at srw.agency