Digital Marketing Strategist
MARINE SERVICES CORP. & ELITE YACHTS
Dolton, illinois
Job Details
Full-time
Full Job Description
MARINE SERVICES CORP. & ELITE YACHTS is seeking a highly motivated and experienced Digital Marketing Strategist to join our team. As the Digital Marketing Strategist, you will be responsible for developing and implementing strategies to increase our online presence and drive customer engagement. You will work closely with our marketing team to create and execute innovative marketing campaigns that align with our brand and business objectives.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across various platforms, including social media, email marketing, and website optimization
- Conduct market research to identify trends and consumer preferences, and translate data into actionable insights
- Collaborate with the marketing team to create engaging and compelling content that resonates with target audiences
- Monitor and analyze website traffic, user behavior, and campaign performance to optimize marketing initiatives
- Stay up-to-date with industry trends and best practices in digital marketing, and recommend new strategies to drive business growth
- Manage and optimize paid advertising campaigns, including Google AdWords and social media ads
- Track and report on key performance indicators (KPIs), providing regular updates on campaign performance and ROI
Requirements
- Bachelor's degree in marketing, communications, or a related field
- Proven experience in developing and implementing successful digital marketing strategies
- Strong knowledge of social media platforms, email marketing tools, and content management systems
- Proficient in Google Analytics and other digital marketing analytics platforms
- Excellent written and verbal communication skills
- Ability to multitask and prioritize tasks in a fast-paced environment
- Creative thinker with a keen eye for detail
- Self-motivated and able to work both independently and as part of a team
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Work From Home