Home Care Marketer

Parx Home Health Care is seeking a passionate and self-motivated individual to join our team as a Home Care Marketer. In this role, you will be responsible for marketing and promoting our home health care services to prospective clients in Tallahassee Florida. As a Home Care Marketer, you will play an important role in promoting our organization's mission to provide quality care to our patients in the comfort of their own homes. You will be an essential part of the team that helps to ensure our clients receive the best possible care and support they need.

At Parx Home Health Care, we are committed to providing personalized care, and you will play a key part in ensuring that our clients feel safe and comfortable. In addition to your responsibilities as a Home Care Marketer, you will have the opportunity to work with a highly skilled and dedicated team that values teamwork, compassion, and excellence in patient care. If you have a passion for health care and enjoy working in a fast-paced environment, we want to hear from you.

Responsibilities

• Develop and implement marketing strategies to increase the visibility of Parx Home Health Care
• Coordinate and execute marketing events to promote our services and build brand awareness
• Generate leads and assess potential clients needs to match them with the appropriate home care services
• Establish and maintain relationships with referral sources such as medical professionals, hospitals, and senior living facilities
• Conduct market research to identify new business and sales opportunities
• Track and measure marketing initiatives to evaluate effectiveness and make informed recommendations for future campaigns
• Participate in regular team meetings to share updates, discuss challenges, and collaborate on projects

Requirements

• Existing book of business
• Minimum of 2 years of experience in healthcare marketing, preferably in home health care
• Strong communication and interpersonal skills to establish relationships with clients, team members, and referral sources
• Ability to work independently and as part of a team to meet marketing objectives
• Excellent organizational skills with attention to detail and accuracy
• Familiarity with marketing analytics and reporting tools
• Knowledge of the healthcare landscape in Tallahassee is a plus

Benefits

Benefits for Full-Time employees:

• Health, Vision, Dental Benefits
• 401K plus Employer Contribution
• CVS Virtual Care: Accessible Care, when and where people need it , includes Mental Health Counseling
• Teladoc- 24/7 Doctor Support (phone or video)
• Voluntary Life Insurance
• Critical Illness, Group Hospital Indemnity, Accident Insurance
• LegalShield
• IDShield
• Pet Insurance
• Flexible Spending Account/Health Savings Account
• Commuter Benefits
• Employee Assistance Program/Health Concierge Services

About Us:

Our mission is to provide and restore client dignity and independence in their homes through individualized care plans in an effort to reduce caregiver role and stress on family members while avoiding nursing homes and assisted living facilities.

Parx Home Care is a licensed home care provider located in the state of Florida.  We offer comprehensive home care services where we lead with our hearts to offer top quality and empathetic home care services.

At Parx Home Care, we recognize the pivotal role that home care plays in the overall patient care journey, offering a myriad of benefits for those seeking comfort, independence, and personalized attention. Our commitment is to create a familiar and secure environment within one's own home, fostering a profound sense of well-being. We understand the importance of maintaining independence, and our tailored home care services empower individuals to engage in their daily routines with the necessary assistance, promoting a sense of autonomy. Our personalized care plans are crafted to address unique needs, adapting over time to ensure ongoing relevance and effectiveness. Parx Home Care not only strives to be cost-effective but also places a strong emphasis on fostering family involvement, believing that strengthened bonds and emotional support are integral components of the healing process.

At Parx Home Care and our affiliates, we're committed to creating a diverse, inclusive, and authentic workplace. If you're enthusiastic about the role but don't meet every qualification in the job description, we encourage you to apply. You could be the ideal candidate for this or other roles!

Parx Home Care is an equal opportunity employer committed to non-discrimination in hiring, valuing qualifications over factors such as race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, and sexual orientation. Parx Home Care is dedicated to providing reasonable accommodations for individuals with disabilities and disabled veterans to foster an inclusive and accessible work environment. If you require accommodation, please inform us.

Parx Home Care does not accept resumes from unsolicited search firms nor recruiters.