Brand/Account Manager

About Us

If you are looking to be part of a community of passionate, creative brand managers, then you will find what you are seeking at Miranda Creative, an award-winning agency and home of Connecticut's Small Business Person of the Year.

With primary offices in Eastern Connecticut and a satellite location outside of Hartford, we partner with clients across several business sectors to strategize and fulfill multi-media campaigns across a broad spectrum of channels — from trending new media to traditional mass media. We’re problem solvers having fun in the process—and we want the same for you.

With more than 35 years in the media industry and an impressive list of local, regional, and national clients, Miranda Creative has grown over time as a result of our outstanding reputation and our ability to exceed client expectations. Our team is made up of individuals who value maintaining a close-knit, positive, and supportive work culture. We believe in the importance of ongoing professional development and provide our employees with the most up-to-date technology in order to deliver award-winning results.

About the Role

Our Brand Managers are responsible for the day-to-day oversight and nurturing of client relationships, handling everything from facilitating client meetings and assisting with content development to working with internal team members and external vendors to ensure the successful delivery of services on time and within budget.

As a Brand Manager, you will be required to

• identify and anticipate client needs, be influential, and, as appropriate, sell the services of the agency.
• effectively demonstrate a solid understanding of brand strategy and marketing goals,
• and develop an understanding of each assigned client’s business and industry.

To be successful you absolutely must

• have exceptional organizational, communication, and problem-solving skills,
• be able to balance the needs of multiple clients simultaneously, and
• have the ability to quickly build trust and credibility with clients.

This is a fast-paced and demanding role, so you should be calm under pressure and be adept at juggling priorities, problem-solving, and negotiating. You'll be rewarded with a strong sense of ownership and contribution toward achieving successful results for our clients as part of a unique, dedicated, fun, and caring work community.

Your Primary Responsibilities Will Include

● Serving as the primary liaison for assigned clients

● Working with our Production Manager and our design, web, digital, and content teams to ensure the successful production of deliverables

● Creating and carefully monitoring project timelines

● Facilitating successful and timely completion of projects within agreed upon scope by onboarding team members and providing clear direction

● Facilitating the collection of content. You may be asked to assist in the creation of content as well

● Planning and managing client meetings and ensuring appropriate documentation and follow-up

● Utilizing Facebook, Instagram, and LinkedIn platforms, you will work with assigned clients and our digital team to ensure effective creation, management, and ongoing assessment of all online marketing components of assigned accounts

● Facilitating the development and implementation of strategic communication plans for clients

● As dictated by specific client contracts, ensuring client websites are kept current and that analytics are reviewed and shared

● Assisting in identifying and working with print, media, and other vendor resources

● Designing/developing tools and kits (creative briefs, presentations, client training, flowcharts, infographics & diagrams)

● Assisting with client public relations

● Assisting with proposal writing, contract addendums and estimating, and communicating with clients relative to out-of-scope work

● Organizing and assisting with photo/video shoots

Miranda Creative is an equal opportunity employer and is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or any other protected status. We comply with all applicable laws governing nondiscrimination in employment. This policy applies to all terms and conditions of employment. We recognize that diversity brings a wealth of perspectives, experiences, and ideas that are essential to our ability to provide exceptional marketing services to our clients. We are committed to fostering an environment that encourages and supports the participation and contributions of all employees, regardless of their backgrounds.

Requirements

• Bachelor’s degree (or equivalent experience) in marketing, communications or a related field
• A minimum of three to six years of directly related experience, preferably in an agency setting.
• Ability to effectively collaborate across teams and guide the work of others
• Proven ability to successfully manage multiple complex projects simultaneously
• Experience with fully utilizing project management software
• Adaptable, with a proven ability to frequently learn and apply new technology
• Proven ability to develop brand/marketing strategies
• Experience in effectively identifying target audiences
• Exceptional communication skills
• Moderate design/copywriting skills
• Proficient with the following: Google Platforms (Drive/Docs/Sheets/Slides), Microsoft Office (Word/Excel/Powerpoint), Mailchimp or Constant Contact

Benefits

We offer a comprehensive benefits package that includes:

• Health insurance (50% agency paid for employees, spouses, and dependents)
• Retirement plan with employer matching
• 100% agency-paid group insurance including dental, vision, life, and short-term disability offerings
• Paid time off
• Annual professional development stipend that allows you to keep abreast of the latest technology and trends in the field
• AGI-based bonus program