Sr Digital Marketing Manager

TP-Link USA is currently seeking a Sr Digital Marketing Manager for our US Corporate Headquarters in Irvine, CA.

TP-Link is the leading provider of consumer Wi-Fi networking products. We continuously develop new products and technologies that transform the way people connect. Our networking expertise uniquely positions us as a leader in emerging technologies that improve our everyday lives, such as smart home products.

Spacious and modern, our Irvine office creates a casual atmosphere that fosters team collaboration. In addition to free snacks and drinks, TP-Link USA offers a modern working environment, free gym membership, quarterly team building, flex-spending, employee paid benefits, bi-annual raise opportunity, paid vacation & holidays, 401k plan and annual bonus. Come join our team!

Requirements

What we’re looking for:

We are looking for a Sr Digital Marketing Manager with passion and creativity. Hands-on position to create, develop, execute marketing strategies/campaigns to promote product and brand, involving digital paid advertising, email marketing, SEO etc.

What your future looks like:

• Collaborate with marketing team leader and member to set overall objectives and goals.
• Plan and manage product launch campaign and seasonal product or branding campaign
• Execute digital marketing campaigns including PPC, Paid Social, SEM, email from creative to result
• Analyze and report on campaign performance across platforms
• Manage and update website content, optimize for better SEO and traffic, effectively convert traffic to sales
• Undertake individual tasks of a marketing plan as assigned

What you’ll bring to the table:

• 5+ years or more digital marketing experience in consumer electronics preferred

• High level of proficiency with PPC and Paid social (Facebook/Instagram Ads), SEM
• Highly strategic on campaign creation and execution
• Exceptional verbal, written and communication skill
• Strong data analyzing and critical thinking for performance improving and problem solving
• Self-motivated and highly proactive and organized, thrive in cross-functional environment.
• College Degree in Marketing or related field
• Experience with influencer marketing preferred

Benefits

Salary: $95K - $120K DOE

TP-Link is always seeking ambitious individuals, who are enthusiastic and passionate about their work. We are a global company that values diversity and thrives on entrepreneurial spirit and drive. While TP-Link has made its global mark, it is still a relatively new brand to the U.S. As we grow and shape our team, we’re looking for people to directly influence the success of our U.S. business.

Feel a connection? Send us your resume and a cover letter telling us why you believe you’re the right fit for our team.

We are committed to diversity. TP-Link is an Equal Opportunity Employer M/F/D/V.