Senior Designer- 78&Sunny

The Designer is responsible for creating innovative and trend-right designs that align with the brand’s aesthetic and customer preferences. This role requires a creative individual with a strong eye for detail, a passion for fashion, and the ability to translate concepts into commercially successful products. The Designer will work closely with the Senior Design Director and other cross-functional partners to bring collections to life and ensure they meet the brand’s standards and consumer expectations.

Key Responsibilities:

Design:

• Responsible for designing innovative and trend-right products. Categories include: Knit & Woven Tops, Graphic Tees, Fleece, Sweaters, Jackets, Knit & Woven Dresses & Bottoms, Denim. 
• Present black & white sketches for seasonal collections, ensuring they align with the seasonal road map, the brand’s vision, market trends and consumer preferences. 
• Build and maintain Visual Line Plans (VLPs) for both new and existing products. 
• Create and maintain tech packs including detailed technical sketches and specifications for each design, ensuring accurate communication to the vendors and product development team.
• Assist Sr Design Director approval process of Fabric/Trims, Lab Dips, Print, and Graphic Strike Offs. 
• Ensure the calendar is adhered to and all deadlines are met.

Technical Expertise:

• Ensure designs are optimized for price targets, comfort, and durability, utilizing knowledge of garment construction and technical specifications.
• Oversee fittings and make adjustments to ensure the perfect fit and functionality of designs. 

Collaboration and Communication:

• Work closely with design leadership, product development, merchandising, marketing, and production teams to ensure cohesive product launches and successful market integration.
• Present design concepts and collections to senior management and key stakeholders, incorporating feedback into final designs.

Team Leadership and Development:

• Provide leadership, mentorship, and guidance to assistant designer and other team members, fostering a collaborative and innovative work environment.
• Conduct regular performance evaluations, set objectives, and provide constructive feedback.

Market Research and Analysis:

• Gather and analyze consumer feedback and market data to inform design decisions and improve product offerings.
• Conduct research on market trends, consumer preferences, and competitive products to inform design direction and ensure the brand stays ahead of the market.
• Monitor competitor activities and industry trends to identify opportunities for innovation and differentiation.

Requirements

Qualifications:

• Bachelor’s degree in Fashion Design, Textile Design, or a related field.
• Minimum of 5 years of experience in fashion design, with a strong focus on women's coastal casual lifestyle apparel. 
• Proven track record of successful lifestyle designs that combine style and comfort.
• Proficiency in design software such as Adobe Illustrator, Photoshop, and CAD.
• Strong understanding of technical fabrics, garment construction, and performance-driven design.
• Excellent leadership, communication, and interpersonal skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Detail-oriented with a strong eye for aesthetics and functionality.

Working Conditions:

• This position may require occasional travel to fabric suppliers, manufacturers, and industry events.
• The role is a hybrid position with a minimum of 2 in-office days/week and may involve work in various environments depending on design and production activities.

Please note that this job description is intended to provide a general overview of the position and does not encompass every task or responsibility that may be required.

Benefits

Medical

Vision

Dental

Employee Discount

401K

Paid Holidays

PTO