Principal Copywriter

Skylight is a technology startup based out of Los Angeles and San Francisco. Our mission is to connect loved ones by creating the world’s simplest products and services that improve family life. We make consumer products, like Skylight Frame and Skylight Calendar, that are loved by millions of people across the globe. Our founders are former venture capitalists and serial entrepreneurs, who have scaled this business to $100M+ in annual revenue while being completely bootstrapped. We think often about the thousands of smiles we are able to put on our customers’ faces each day, and it fills our hearts with purpose. That’s why we have been working hard to expand our team and invent, so that we can continue to bring the magic of Skylight to millions of loved ones throughout the world.

We’re seeking a Principal Copywriter to take our brand to the next level. Reporting to the Head of Creative, the Principal Copywriter will be the creative and strategic owner of our brand voice. The ideal candidate would have a demonstrated command of both brand storytelling and performance writing, with examples in their portfolio to support both skill sets.

A portfolio of work is required for consideration for this role.

Responsibilities:

• Crafting compelling and resonant marketing copy across a wide variety of channels, including, but not limited to, Paid Social, E-Comm/Site, E-Mail/SMS, Brand/Organic Social, Podcast, Display Advertising, Packaging, and In-Store Marketing.
• Developing a deep understanding of the consumer voice and mindset to deliver content that feels written “for the customer, by the customer”.
• Developing a deep understanding of our products, features, and core value propositions to determine the most effective and succinct communication strategy across creative executions.
• Partnering closely with graphic designers and content art directors to concept thoughtful, effective work that leans on channel best practices.
• Maintaining and elevating the brand tone of voice and copy style guide.
• Building and maintaining an ahead-of-need copy bank for channel partners to help drive velocity across teams.
• Partnering with the Head of Creative to ensure consistent application of tone of voice by proofing, editing, and rewriting existing or agency-/contractor-provided copy as needed.
• Proactively collaborating with other parts of the organization to ensure consistency in all copy touchpoints, including, but not limited to, Product, Product Marketing, Retail, and Customer Service

Requirements

• 8+ years of experience as a copywriter in progressively responsible roles
• Bachelor’s Degree or equivalent
• Experience writing for both brand and performance creative, with a portfolio that demonstrates both
• Experience writing for a broad breadth of digital and print channels (with bonus points for in-depth knowledge of SEO writing best practices)
• Detail-oriented and able to autonomously manage priorities and deadlines
• Highly collaborative, organized, and low ego

Nice to Have:

• Experience writing for our demographic: parents of younger children
• General knowledge of Figma, Notion, Adobe Suite, and Google Suite
• Experience writing for retail or lifestyle brands
• Location in Minneapolis or Los Angeles

Benefits

Our competitive compensation package includes:

• Competitive Salary + Equity Package
• 401K matching
• Wellness, learning, and home-office budgets
• Health, Dental & Vision Medical Plans
• Tremendous autonomy to set the direction of your work
• Unlimited PTO
• Company holidays on the first Friday of every month (February - October)

Equal opportunity employer

Skylight is committed to building a diverse and inclusive team. All qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, disability, protected veteran status, or any other factor protected by applicable federal, state, or local laws. If you’re the best person for the job, we want you on board!

For Colorado-based candidates, the range being offered for this role is $110k-140K based on experience and for California-based candidates, the range being offered for this role is $110k-140K based on experience. Pursuant to the San Francisco Fair Chance Ordinance, we will consider employment for qualified applicants with criminal histories in a manner consistent with the requirements of this law.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.