Brand Strategist

Driving brand cohesion and creative direction, producing visually captivating and on-brand graphic assets, managing vendor relationships, and ensuring top-tier quality across all marketing materials and event deliverables.

Your key responsibilities will include:

• Developing visually engaging and on-brand graphic deliverables that align with the company's brand and communication objectives.
• Participate in brainstorming sessions with the marketing team to generate ideas for new graphic deliverables that align with brand and communication objectives.
• Research industry trends, emerging design concepts, and best practices in graphic design and branding to stay updated on current trends and innovations.
• Support coordination and execution of ViaSun’s events and campaigns.
• Review design drafts and prototypes to ensure they meet brand guidelines and quality standards.
• Incorporate feedback from stakeholders and make necessary revisions to enhance the quality and effectiveness of deliverables.
• Ensure the highest quality of all deliverables (swag, signage, documents, graphics, etc.) while adhering to brand guidelines.
• Maintain documentation of design concepts, revisions, and project progress for tracking purposes.
• Generate reports on the number of on-brand deliverables, quality scores, and integration of innovative design concepts and trends to track KPIs and performance metrics.
• Stay up to date on industry trends and best practices in graphic design and marketing to improve the quality and effectiveness of our deliverables and advise on brand evolution.

Requirements

• Bachelor’s Degree in Graphic Design, Digital Arts, Advertising or a combination of a similar degree and work experience
• At least 5 years of relevant experience (construction industry marketing/branding experience preferred)
• Expert in Adobe Suite & Creative Cloud
• Deep understanding of strategically engaging internal and external stakeholders via design
• Exceptional design acumen and eye for detail
• Ability to deliver high quality work in a fast-paced environment

Benefits

At ViaSun Corporation, we value our employees' health and well-being, offering a comprehensive benefits package to support you and your family. Benefits include:

• Health Insurance: Medical, Dental, and Vision plans to meet diverse healthcare needs.
• Employee Stock Ownership Plan (ESOP): An opportunity to become a stakeholder and share in the success of our company.
• Supplemental Coverage: Critical Illness, Accident Insurance, and Hospital Confinement coverage for additional peace of mind.
• 401(k) Retirement Plan: Invest in your future with our 401(k) plan, featuring competitive matching to help grow your retirement savings.

ViaSun Corporation is an equal opportunity employer committed to diversity and inclusion in the workplace.