PR Agency - VP of Earned Media Strategy

Our Client is a a fast-paced consumer PR agency hiring a VP of Media Strategy to join and manage a growing team within the LA office.

The VP will provide counsel and expertise on media strategy and outreach for all agency clients across the following verticals: Food & CPG, Wine & Spirits, Health & Wellness, Beauty, Personal Care & Fashion, Home & Lifestyle, Technology & E-Commerce, and more. 

The right candidate should have a strong background in generating earned media placements by developing media strategies, securing print and online placements across lifestyle/consumer/entertainment outlets, and deep understanding of the media landscape and relevant industry trends. Strong knowledge within the sports industry is a major plus. They should also have extensive experience managing celebrity/spokesperson media days.

The ideal candidate will also be a natural storyteller with superb written and oral communication skills....