Manager, Consumer Insights
Square Enix America
El Segundo, california
Reporting directly to the Director of Consumer Insights & User Research, the Consumer Insights Manager will be responsible for the planning and execution of all phases of the market research process for the regions in our North American market. The ideal candidate will be driven, passionate, impactful, and excited to join our growing team.
Requirements
- Manage the planning and execution of all phases of the market research process, including project scoping and design, method selection, questionnaire/discussion guide development, target sample definition, programming and testing surveys, field and quota management, and quantitative/qualitative analysis.
- Collaborate with key internal stakeholders to plan, manage, and develop key research strategies over the gaming lifecycle.
- Oversee multiple internal and external vendors across North America and Europe (coordinate project bids, discover new vendors for...