Digital Advertising Lead

Job Overview:

Invitro Capital is seeking an experienced and strategic Digital Advertising Lead to oversee and scale our paid media efforts across multiple digital platforms. In this role, you will be responsible for developing and executing high-impact paid campaigns that drive customer acquisition, engagement, and revenue growth. You will manage large ad budgets, continuously optimize performance, and ensure all campaigns deliver a high return on investment (ROI). The Digital Advertising Lead will collaborate closely with cross-functional teams, including sales, product, and creative, to ensure alignment of paid ad strategies with overall business goals. This position will play a key role in driving the growth of our portfolio companies in a fast-paced, results-driven environment.

Key Responsibilities:

• Develop and execute paid advertising strategies across Google Ads, Facebook Ads, LinkedIn Ads, and...