Demand Generation Paid Media Strategist

Your role as the Paid Media Strategist includes the strategy, setup, execution, and ongoing optimization of the paid media (SEM) efforts for Kuno and clients of Kuno. 

Your goal is to help our clients build brand awareness, get found online, and capture and nurture leads to grow revenue.

You will work across a variety of channels such as search engines (Google, Yahoo, Bing) and social channels such as Facebook, Instagram, and LinkedIn to accomplish these goals. As a Strategist, you will be responsible for growing the revenues for this department by educating and assisting our sales team. You report to the Paid Media Director.

Responsibilities

• Create and implement custom pay-­per-­click (PPC) advertising strategy for each client based on analysis of their industry, competitors, and individual marketing objectives;
• Draft, build and launch PPC campaigns and make recommendations for copywriting and...