Part-time Digital Advertising & Content Designer
Zaelab
N/A
As a Part-time Digital Advertising & Content Designer, you will create compelling static, video, and GIF ads for paid media campaigns. You will also design UGC-style content that blends seamlessly with native platform aesthetics, focusing on direct-response outcomes. Collaborating with the Paid Media Manager, you will ensure every piece of creative is aligned with campaign goals, resonates with target audiences, and drives performance (primarily on-site purchases).
Your Responsibilities
- Design high-quality static, video, and GIF creatives for Meta, Google Display, TikTok, Pinterest, and email campaigns.
- Develop UGC-style content designed to look authentic and platform-native, optimized for direct-response objectives.
- Ensure designs adhere to platform specifications and brand guidelines.
- Work closely with the Paid Media Manager to align creative with performance data and campaign strategies.
- Ideate and experiment with...