CRM and Marketing Automation Specialist
Keystone Consulting Group
Dallas, texas
As part of the crucial marketing team, the CRM & Marketing Automation (MA) Specialist is responsible for implementing and coordinating multi-channel personalization and dynamic content delivery.
This marketing specialist will support the overall execution of campaign and segmentation strategies in addition to reporting and analytics. In addition, they will support the execution of all campaigns across the enterprise and business units and is a Dynamics 365 and Marketo expert. S/he works collaboratively across the marketing team and the field to gather feedback and elevate processes.
Essential Duties and Responsibilities:
· Assist with development of service line campaigns and marketing assets such as landing pages, forms, emails, and e-newsletters; query segmentation; QAing and putting into production in our CRM/ MA ecosystem and integrated...