Director, Brand Marketing in Oregon

The Director, Brand Marketing is responsible for building a cohesive brand, design, and marketing plan to accelerate the growth of the Lazarus Naturals and Cycling Frog brands. This is a senior-level role within a small, but scrappy, team. They will develop the growth strategies and guide the executional plans for multiple campaigns and activities across several channels – including general brand awareness, seasonal promotions, new product launches, trade marketing and field marketing.

This position reports to the Vice President, Brand Marketing.

Job Description

• Develop, execute and iterate a cohesive brand marketing strategy that ties together all touch points for the brands - spanning awareness campaigns, field marketing, product releases and development, sales, and D2C campaigns.
• Owns their assigned strategic plans and frames the tactical executions for themselves and others to perform.
• Drives successful outcomes in each...