Associate Director of Media
Union
Charlotte, north carolina
The Associate Director, Integrated Media, is a team leader for the media department, overseeing all media disciplines inclusive of paid search, programmatic, display & video, paid social, social media, and other media channels. They will manage discipline supervisors as direct reports. This role will be expected to be a strategic lead across all core media client accounts. Primarily responsible for development best practices, processes, and strategies to steer and monitor overall media department success. Acts as a digital media SME for internal stakeholders/client partners as well as key point of contact for cross-functional departments. Client programs include data driven digital media campaigns and integrated multi-channel campaigns to successfully engage and influence consumers at each funnel stage. Focused on the growth and development of direct reports. Will have a hand in helping pitch new business and account growth for media specific opportunities.
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