Director of Business Development
Desert Parkway Behavioral Healthcare Hospital
Las Vegas, nevada
Responsible for the development and implementation of public relations/marketing programs, promotions, and internal/external communications. Serves as liaison with the hospital’s public, including hospitals, physicians and their office staff, community residents, schools, churches, area employers, legislators and any other potential referral sources. Builds a constituency of support for the hospital and facilitates the hospital’s ability to meet the public’s needs in addition to seeking collaborative opportunities to improve the quality of life of residents within the hospital’s service area.
KEY RESPONSIBILITIES:
- Develops and executes marketing plans and programs to ensure the profit growth and expansion of the organizations’ products/services.
- Directs the identification and evaluation of special studies relative to the development of new services and programs.
- May support facilities as liaison with external...