Field Marketing Manager in Illinois

As the Field Marketing Manager, your mission is to accelerate Riverside’s Group growth in our ability and achievement products. You will serve as the liaison between sales and marketing to put “regionalization” and our “community approach” into action to increase impact on students, educators, and school communities. 

 In this role you will get to: 

• Lead territory and account-specific outbound campaigns with tailored content to improve account awareness and engagement
• Create regional bundled product messaging and campaigns to support territory plans
• Enable sales with prospecting and lead nurture playbooks, tailored collateral, and resources to build pipeline in key territories
• Identify and support the execution of regional events, networks, and conferences to drive demand in key territories for reps
• Enable sales to focus on white space with regionalized and local marketing approach
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