Full-time
Director, Digital Marketing | Chicago, IL
Adcetera
Chicago, illinois
The Director, Digital Marketing, will play a critical role in the development and execution of performance marketing plans. The ideal candidate operates in a consultant mindset—but has direct experience devising and leading a performance marketing plan. This position reports to the VP, Media Services. Preference will be given to Chicago candidates, but Houston/The Woodlands candidates will also receive consideration.
Skills/Responsibilities:
- Above all else, accountable for the performance of media and digital marketing campaigns.
- This includes testing of current channels, identification of new channels, and continued ways of learning.
- Use marketing, customer, competitive, and business data to inform insights and hypotheses for how to improve the performance of performance media campaigns.
- Drive the design and integration of data-first...