Vice President of Marketing - Retail #3005 in California

Our client is seeking a strategic and innovative Vice President of Marketing to lead their marketing efforts in the retail sector. This leadership role combines creativity, analytical skills, and a deep understanding of consumer behavior to enhance brand visibility and drive sales growth.

As the Vice President of Marketing, you will have a strong focus on both advertising and e-commerce growth to lead the company’s marketing strategy in the digital age. This is an exciting opportunity for a senior leader who can blend traditional marketing with innovative digital advertising strategies to drive revenue and growth.

Responsibilities:

• Oversee the development and execution of comprehensive advertising strategies, with a strong focus on digital platforms (paid search, social, display, programmatic) and traditional media.
• Lead the e-commerce marketing strategy, ensuring the integration of advertising...