Marketing Manager at Pure Barre in California

Summary: The Marketing Manager will lead and support Pure Barre to develop marketing communications and strategies for national and local social media presence, CRM (email, text, PUSH) to support brand, national and local initiatives for a growing fitness brand. Elevator pitch)

Objective: Develop, implement and optimize performance of national and local marketing communications to include social media, CRM, local marketing.

Duties/Responsibilities:

● Support Director of Marketing in managing national marketing calendar, campaigns and promotions for Pure Barre studios.

● Develop marketing strategies, partnerships and plans to build brand awareness and drive new leads to Pure Barre studios including social media, regional and local studio marketing, partnerships, retail and promotions.

● Work with Director of Marketing to develop marketing promotions including member challenges, retention programs, new membership sales, retail promotions...